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Hair perfumes are increasing in popularity among consumers for their multi-functional benefits, long-lasting fragrance and skin-friendly ingredients.

Hair Perfume Market Expected to Surpass $24 Billion by 2035

China, India France, the United Kingdom and the United States are expected to lead the way in growth for the market.

Fino has over 2.3 million followers on TikTok and was a member of the Ulta Beauty Collective in 2024.

The Sweet Smell of Success: Q&A with TikTok’s @PaulReactss

Social media fragrance authority Paul Fino shares his inspiration behind his latest launch and where he sees gourmands going next.

amika:aura hair + body mist includes fragrance notes of pink grapefruit, apricot, lily of the valley and vanilla.

amika Enters Fragrance Space with amika:aura hair + body mist

The new hair and body fragrance will be available at Sephora, the brand's website and in professional salons.

For the three months ended June 30, 2025, Coty reported net revenue of $1,252.4 million, an 8% decline on a reported basis, including a 1% FX benefit, and a 9% decrease on a like-for-like (LFL) basis.

Coty Inc. FY25 Results: Resilient Fragrance Growth and Strategic Plans for FY26

Coty expects gradual sales improvement in FY26, starting with LFL declines of 6-8% in 1Q26 and 3-5% in 2Q26.

Each of the nine fragrances explores unexpected pairings of fruits, spices and textures.

Liquides Imaginaires Launches IMAGINARIUM Collection of Fragrances

Liquides Imaginaires developed this collection of fragrances in collaboration with students at Givaudan’s perfumery school.

Viral Vanilla: Mango Hour includes fragrance notes of fresh mango, caramel and amber.

Paul Fino Expands OAKCHA Collaboration with Viral Vanilla: Mango Hour

Fino's latest fragrance meets consumer demand for gourmand, fruity-floral scents.

Since the beginning of the year, Turpaz has completed five acquisitions in the United Kingdom, Belgium, Poland, France and India.

Turpaz Reports Sales Growth, Record Profits in First Half of 2025

“I am pleased to present an excellent half-year and quarter with record results and continued growth in both revenue and profitability,” said chief executive officer Karen Cohen Khazon.

Miutine by Miu Miu includes fragrance notes of wild strawberry, gardenia, brown sugar and vanilla.

Miu Miu Introduces Miutine Fragrance

The name Miutine comes from the French word “mutine,” meaning rebellion.

The technology has been refined to deliver more advanced, complex and nuanced flavor profiles in sugar-free liquid formats, and also to mask bitter, metallic and otherwise difficult actives more effectively than before.

Tosla Nutricosmetics Unveils Velious 3.0 to Advance Flavor-masking in Nutricosmetics

Tosla Nutricosmetics introduces Velious 3.0, an upgraded flavor-masking system enabling sugar-free liquid supplements with improved stability, higher active concentrations and more complex flavor profiles.

The Disney Villains collection is inspired by two iconic villains: The Evil Queen and Maleficent.

Bath & Body Works Debuts Disney Villains-Inspired Fragrance Collection

The Disney Villains collection from Bath & Body Works will launch in both the United States and internationally in stores on September 3.

Vigon is a US-based supplier of flavor and fragrance ingredients.

Vigon International Joins Fragrance Creators Association

Company officials hope that joining FCA will help Vigon advance innovation and gain new insights in the fragrance industry.

Each gummy is coated in a tangy chili layer.

Mars Launches SKITTLES Gummies Fuego, Inspired by Swicy Trend

SKITTLES Gummies Fuego are available in a 5.8 oz pack and incudes five flavors: mango, watermelon, strawberry, raspberry and lemon.

“We are pleased with our strong results for the first half of the year, as we are managing in a dynamic environment,” chairman, president and chief executive officer Brendan Foley said.

McCormick Reports Strong Second Quarter Performance

McCormick’s flavor solutions sales decreased by 1%, but the consumer segment increased 3% during the second quarter.

The Cut eau de parfum includes fragrance notes of mint, cypress and firm balsam.

Penhaligon’s Adds The Cut Eau de Parfum to Fragrance Lineup

British fragrance house announces latest launch ahead of London Fashion Week.

The two fragrances combine mushroom accords with gourmand notes for an 'unconventional olfactory experience.'

O Boticário Launches EGEO Cogu, EGEO Mellow in the United States

Boletus edulis is a large fungus typically found in deciduous and coniferous forests.

Asia Pacific is the leading region for functional foods in volume growth, largely attributed to rising middle class spending.

Functional Foods Market Expected to Grow 10% by 2033, Says New Report

The market is being driven by growing demand for nutrient-enriched products, probiotics, fortified beverages and plant-based alternatives.

As an employee at Senses International, you will be part of a vibrant and diverse team that values collaboration and innovation.

Now Hiring: Cross-Category Perfumer for Senses International

In this role, you will work across categories to develop fragrances to meet project requirements.

NEOM Wellbeing Announces Retail Expansion, Welcomes Amanda Kahn as General Manager and Senior Vice President

NEOM Wellbeing was launched in the United Kingdom in 2005 with a focus on functional fragrance.

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