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Section: Fragrance

The solvent in fragrances is much more than a simple diluent; it's crucial for solubilizing the diverse fragrance ingredients into a stable, homogenous solution.

Sustainable Solvents: Balancing Performance and Environmental Responsibility in Fragrances

Solvay's Augeo is a sustainable, high-performance solvent solution that positively contributes to olfactory performance.

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Top 5 Fragrance Headlines of July 2025

Discover which articles on fragrance caught our readers' eye.

European Wax Center's All Over Deodorant includes fragrance notes of bergamot, orange blossom and sage.

European Wax Center Debuts All Over Deodorant

The formula is aluminum-free, pH-balanced and dermatologist and gynecologist tested.

MYSLF ABSOLU includes fragrance notes of ginger, orange blossom and warm woods.

Yves Saint Laurent Beauty Launches MYSLF ABSOLU, Taps Austin Butler for Campaign

The fragrance, an evolution of the brand’s MYSLF eau de parfum, features woody and floral notes, amplified by cool, spicy accords.

Gen Z's desire for individuality extends to their fragrance choices.

Gen Z Redefines Fragrance: A New Era of Personalized Scents

Younger consumers are leading the way in fragrance, seeing these products as a way to express their individuality.

From ingredients to packaging, the barrier to entry is lower for body sprays than fine fragrances.

Forward Thinking: 3 Fragrance Trends Happening Now

Solid perfumes, enhanced body sprays, and music-inspired scents are the latest fine fragrance trends hitting shelves.

Éclat d’Ombre, a unisex, limited-edition fragrance that incorporates elements of the Rémy Martin Cognac cellar.

Maison Psyché Combines Ancestral Distilling with Excellence in Perfumery: Q&A with Principal Perfumer and Cellar Master

Maison Psyché’s creative duo discusses the inspiration behind their latest launch, Éclat d’Ombre.

To me, a signature fragrance isn’t the same perfume every day. It’s knowing which notes and fragrance categories work best for you and make you feel the best.

Editor's Note: Finding Your Signature

Jejurikar first joined P&G in 1989 and has been a member of the company’s leadership team since 2014.

P&G Names Shailesh Jejurikar as President, Chief Executive Officer

Jon Moeller, P&G’s current CEO, will become executive chairman on January 1.

Friede has held executive positions at Brenntag Specialties, Akzo Nobel N.V., Covestro AG and Covestro Elastomers SAS.

Symrise Appoints Michael Friede as Executive Board Member, President of Scent & Care Segment

Michael Friede has extensive international management experience and significant industry-specific knowledge.

Rare Eau de Parfum includes fragrance notes of caramel, pistachio, vanilla and sandalwood.

Rare Beauty Announces Launch of First Fragrance

The brand is also launching four fragrance layering balms to allow users to create a personalized experience.

Burberry Goddess Parfum includes fragrance notes of raspberry, vanilla and suede leather.

Burberry Beauty Launches Burberry Goddess Parfum

The fragrance features a vegan formula and the bottle is refillable.

Set within the ART:1 NEW MUSEUM, the instillation allows attendees to explore the future of fragrance for consumers through the vision of Indonesian artist Yawara.

dsm-firmenich To Open Fragrance Sensorium Experience in Jakarta

Connect:Future You will run August 4 to 15, 2025 at the ART:1 NEW MUSEUM.

The lab will feature a fragrance research and innovation space, a compounding facility and evaluation booths.

Unilever Opens US Fragrance Lab in Connecticut

The new fragrance lab will serve as a collaborative space for perfumers, scientists and product developers.

The boutique will open in Broadgate Central, London in the fall of 2025.

Boots To Open First-Ever Fragrance-Only Boutique

The space will showcase a curated collection of over 400 luxury and niche scents, including UK and Boots exclusives.

The ENVIROCAP technology works with a wide variety of scents, allowing perfumers more freedom when developing fragrance formulas.

IFF Introduces ENVIROCAP Scent Delivery Technology for Fabric Care

The ENVIROCAP technology uses a proprietary biopolymer that delivers long-lasting fragrance while reducing environmental impact.

Chairman and CEO Jean Madar attributed the decrease in sales to the timing of product launches and supply chain disruptions.

Interparfums Sees Dip in US Sales Amid "Momentary Softness," According to Financial Report

Total Q2 sales decreased by 2% compared to the same period last year, and US sales decreased by 20%.

The fragrances will be available on Ulta Beauty’s website beginning August 4.

OCTAVIA MORGAN Los Angeles Introduces Two New Fragrances

The two new scents are "distinct olfactive expressions" of vanilla bean.

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