Personal Care/Beauty

This new product offers long-lasting odor protection in the brand’s signature scents.
PAPATUI Men’s Care Introduces Full Body Deodorant Spray
The full body deodorant is formulated without aluminum, parabens or phthalates and is available in three of the brand’s scents.
Jul 9th, 2025
“Summer is the perfect time to bring something fresh to our lineup,” said chief marketing officer Luis Garcia.
Tree Hut Expands Portfolio with Summer Collection
According to the company’s press release, the fragrance campus will bring together creative talents, R&D technicians and supply chain experts to maximize production capabilities and focus on local ingredient sourcing.
SFA NEROLI Opens New Fragrance Campus in Grasse, France
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The Summerween collection includes more than 70 products across body care and home fragrances, including body washes, candles, hand sanitizer and air fresheners.
Bath & Body Works Announces Summerween Collection, Introduces New Fragrance
The collection will feature six fragrances, including new I Scream Float, which sold out in one day on Tik Tok shop.
Jul 1st, 2025
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Jun 16th, 2025
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Top 5 Fragrance Headlines of June 2025
Check out what our readers connected with the most last month.
Jul 1st, 2025
The collection will be available in four formats: body wash, body scrub, body soap bar and deodorant.
Dove Launches Limited Edition Garden Tea Party Collection
The Garden Tea Party collection includes four new fragrances inspired by trending scents, including fig, berry and florals.
Jun 30th, 2025
The founding family executives of the house, Nestor Francisco Mendes and Rinaldo José Mendes, will continue to lead Vollmens.
Givaudan Acquires Majority Stake in Vollmens Fragrances to Strengthen Presence in Latin America
Vollmens Fragrances is based in Saltinho, Brazil and has been operating since 2004.
Jun 27th, 2025
Ooka holds a PhD in chemistry and has over 20 years of experience in the CPG industry.
Independent Beauty Association Appoints Interim CEO
Akemi Ooka, Ph.D., will succeed CEO Don Frey, effective July 1.
Jun 25th, 2025
La Bomba includes fragrance notes of dragonfruit, cherry peony and red frangipani.
Carolina Herrera Previews New La Bomba Fragrance
The name La Bomba comes from editor Diana Vreeland, who described designer Carolina Herrera as “explosive.”
Jun 24th, 2025
North America and Europe currently lead the market, supported by established beauty and fragrance industries and strong brand loyalty.
Oceanic Scent Perfume Market to Reach $7.1 Billion by 2032
The market was valued at $4.2 billion in 2023 and is projected to reach $7.1 billion by the end of the forecast period.
Jun 23rd, 2025
According to Coty’s press release, 81% of consumers tested agree that the scents boosted their mood and 80% said the scent made them feel positive.
Adidas Launches Vibes Fragrance Hair and Body Mists
The collection features five fragrances with mood-boosting ingredients.
Jun 18th, 2025
The Trees of the West collection includes three scents inspired by different types of forests.
Pura Releases Trees of the West in Collaboration with Scents of Wood
The Trees of the West collection will be available on both Pura and Scents of Wood’s websites as home fragrances and wearable fine fragrances.
Jun 18th, 2025
Searches such as 'tropical colognes' and 'best fruity colognes' are trending on TikTok.
TikTok Signals Tropical Takeover in Men’s Fragrance, Says AXE
The men's fragrance brand used TikTok search data to determine the top trending scents for men this summer.
Jun 17th, 2025