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Understand the nuance of fragrance in cleaning products with the help of the November column, 'A Formulation for Success: Bringing the Supply Chain Together on Ingredient Transparency,' by the American Cleaning Institute.
CLR Cleaning Brand Adds Lavender Scent to Brilliant Bath Line
See the line expansion details and read up on ingredient transparency in fragranced cleaning products.
Nov 21st, 2022
Photos courtesy of Henry Rose
Michelle Pfeiffer Launches Transparent Fragrance Brand Henry Rose
Created by IFF perfumers Yves Cassar and Pascal Gaurin, the five scents were designed with a limited palette of fragrance ingredients to ensure Environmental Working Group (EWG) standards.
Apr 8th, 2019
Novacyl Launches New Brands: YSA, YMS and YOS
The move highlights the company's transformation to a business development-oriented company.
Oct 18th, 2013
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Study Finds Natural Niche Brands Prime for Acquisition
Consumer demand for natural personal care products is driving a major shift from niche distribution channels to more mainstream mass retail outlets, which is triggering a sharp increase in sales, according to a recent study by Kline & Company.
Dec 31st, 2008
Private Labels Turning the Tables on National Brands
A recent Datamonitor report takes note of the category’s increasing dominance in India.
Dec 7th, 2009
Bernd Fricke, managing director, Fricke, and wife, Ines Fricke.
Fricke Dosing + Filling Systems Recognized For Brand Management
The company was recognized in two areas, Excellence Brands ‒ Industry, Machines & Engineering and Excellence Brands ‒ Product Brand of the Year.
Jun 13th, 2022
Below 60° will offer a starter kit with one plug-in fragrance diffuser and three natural fragrance refills for $58.96.
Fragrance Diffuser Brand Below 60° Expands on Amazon
The brand is planning to expand its premium natural room fragrance options with additional scents this year.
Feb 16th, 2024
Moodeaux, a female, BIPOC-owned brand was launched leading with a 'combination of skin care, self-love and good smells.'
Female-owned Fragrance Brand Moodeaux Talks Mental Health
P&F+ connects with founder Brianna Arps to discuss the brand's mission, the link between fragrance and mental health, sustainable efforts and more.
Mar 22nd, 2022
The starter kit from Below 60 includes a plug-in diffuser and three oils.
Hilary Duff’s Home Fragrance Brand To Join QVC
Founded in 2021, Below 60 creates cruelty-free home fragrances, including fragrance diffusers and candles.
Apr 25th, 2025
RIFM Releases Group Summary on Saturated Branch Chain Alcohols
Looks at the safety of saturated branch chain alcohols when used in fragrance ingredients
Jun 1st, 2011
Enhancements in the brand’s products include more fragrance in every burn, an upgraded wax formulation, improved burn to reduce soot and tunnelling and fragrance-first visuals.
Yankee Candle Partners with Brittany Snow, Unveils Brand Refresh
Enhancements include longer lasting fragrance, upgraded wax formulation and improved burn.
Jul 23rd, 2025
Harano Seicha Honpo now offers the traditional Japanese candy, konpeito, in U.S. markets.
Japanese Brand Brings Traditional Konpeito Candy to U.S. Market
Harano Seicha Honpo now offers the traditional Japanese candy, konpeito, for U.S. consumers.
Feb 10th, 2021
Givaudan Adopts G4 Sustainability Guidelines; Re-brands Website
Givaudan has re-branded its website and transitioned to G4 reporting guidelines developed by the Global Reporting Initiative.
Mar 19th, 2015
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Valeur Absolue Brings Wellness Fragrance Brand to the U.S.
Featuring perfumes infused with semi-precious stones, Valeur Absolue aims to reinvent the morning perfume ritual with its line of wellness-oriented and natural scents.
Oct 4th, 2018
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Wild at Heart: Indie Fragrance Brand Comes to Walmart
Billing itself as a fragrance brand “for the everyday girl,” Wild Spirit is paraben-, sulphate- and dye-free, at an affordable price point, debuting with four fragrances.
Aug 10th, 2018
Fragrance Foundation To Further Beautify Brand; Engage Members, Consumers
Proposed plans include a fragrance festival shopping night, more consumer engagement with the FiFi awards and creative Web presence.
Nov 9th, 2012
P&G Seeks Scent Connection with Consumers Through Gain Brand
One the strongest subliminal connections consumers experience is through scent, and smart brands are building ways to capitalize on this connection.
Jan 25th, 2011
Phlur's new line of Tangerine Boy products include eau de parfum, body lotion and body wash.
Fine Fragrance Brand Phlur Debuts New Fragrance 'Tangerine Boy'
The new unisex fragrance contains notes of lemon, ginger, and more.
Dec 29th, 2022
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