Jenna Troyli

The Flavorcon expo hall is where innovation comes to life. Don't miss out on tasting, smelling and experiencing the latest and greatest the flavor industry has to offer.

Flavorcon 2024 Serves Flavor Chemists in Atlantic City

Get a taste of what’s to come as Flavorcon finally arrives to feed tastemakers’ creativity.

Elevate Your Creations with Techvina's Vietnamese Organic Cassia Oil

Elevate Your Creations with Techvina's Vietnamese Organic Cassia Oil

Elevate your culinary and fragrance creations with organic cassia oil. With a legacy of excellence and sustainable practices, Techvina offers premium USDA, Canada, and Europe certified organic cassia oil and its natural isolates to enhance your flavors and aromas. Discover more.

The snack aisle is more colorful than ever, and it looks like innovation is bountiful when incorporating spice in every bite.

Is The Snack Segment The Next Frontier for Experimental Flavor Formulation?

Jenna Troyli's Editor's Note for the September 2024 issue digs into the experimental flavors of the snacking segment.

The American Society of Perfumers president James Krivda welcoming World Perfumery Congress attendees to day one of conference sessions alongside conference director Jenna Troyli (L).

Goodbye World Perfumery Congress, Hello Flavorcon!

Managing editor Jenna Troyli recaps WPC 2024 as she prepares for Flavorcon in Atlantic City.

The expo hall was decorated with some of the most elaborative and imaginative booths, inviting attendees to dive in nose first.

World Perfumery Congress 2024 Hosts 1,600+ Attendees in Geneva, Switzerland

Don't miss event highlights from WPC's return to Europe!

“Momentum” is designed to introduce new olfactive territories across multiple fine fragrance lifestyle categories and forms, and showcase the creative work of dsm-firmenich’s perfumers

My Interactive, Multi-sensorial Experience at dsm-firmenich's Mind Nose + Matter Exhibition

The immersive, interactive exhibit explored new scents created by dsm-firmenich perfumers through consumer insights from the company's study on "Magic Moments" and socio-cultural trends.

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A Thank You to Our Sponsors & Subscribers

July's Editor's Note by managing editor Jenna Troyli recaps WPC 2024, shares excitement for Flavorcon and adds a special thank you to readers.

Inside of the EFEO Tour of Callian & Rose Fields of Mas Ricardenque

See footage of a quaint village tour and a breathtaking rose field during P&F+ travels in southern France.

As we know, trends come in waves, Gen Z is also rediscovering vanilla and digging into gourmand fragrances.

Bridging the Gap: How Iconic Scents Are Being Repackaged for Gen Z

Matthieu Befve, Givaudan head of Fine Fragrance North America shared, "The Haute Parfumerie segment is one of the fastest-growing markets that resonates with the Gen Z consumer."

Outgoing EFEO president Manolo Donaire sharing the organization’s outlook and outlining future obstacles.

Outgoing EFEO President Manolo Donaire Shares Key Achievements & Future Obstacles

Donaire also welcomes incoming president, celebrates strides of committees and forges ahead in the face of adversity.

Flavorcon is designed to give flavorists and product developers the tools they need to succeed in an increasingly complex market.

Early Bird Tickets for Flavorcon 2024 Are Now Available

Don't miss out on savings for the upcoming two-day event in Atlantic City, New Jersey this October!