Hilary Duff’s Home Fragrance Brand To Join QVC

The starter kit from Below 60 includes a plug-in diffuser and three oils.
The starter kit from Below 60 includes a plug-in diffuser and three oils.
Courtesy of Below 60

Below 60, the home fragrance founded by actress Hilary Duff, announced that it will be joining QVC. The brand will debut on the shopping network on Saturday, April 26, 2025.

Founded in 2021, Below 60 creates cruelty-free home fragrances formulated without dyes, phthalates, parabens and formaldehydes. The brand’s offerings include a home diffuser and candles.

“QVC is honored to welcome Hilary Duff and the Below 60 brand to our home fragrance category,” said Mara Sirhal, chief merchandising officer at QVC and HSN. “Hilary is an iconic talent that brings a fresh, authentic perspective to home fragrance.”

QVC will offer its customers two plug-in diffuser starter kits, which include the diffuser and three oils. The starter kits will include existing scents If Citrus Were a Feeling and Vanilla Buys a Timeshare in Paradise, as well as an exclusive scent, Meet Me in the Garden.

“I am so thrilled to be launching Below 60 on QVC,” Duff said. “I am so proud of our pure and unique scents and hope they can bring as much joy to everyone else’s home as they do mine.”

Fragrance Highlights

Vanilla Buys a Timeshare in Paradise: Pineapple, coconut, Tahitian vanilla

If Citrus Were a Feeling: Grapefruit, lily, sandalwood

Meet Me in the Garden: Black currant, rose, violet leaf


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