[update] Take a Look at Recent Summer Flavor Launches

Recent summer launches are all about fruity, citrus flavors, from the White Claw Surf pack to Starbucks' Lime-Frosted Coconut Bar.
Recent summer launches are all about fruity, citrus flavors, from the White Claw Surf pack to Starbucks' Lime-Frosted Coconut Bar.

According to a report from Future Market Insights, the citrus flavors market to surpass $4,931.5 million by 2031, growing at a CAGR of 5.2% for the forecast period of 2021 to 2031.

Related: Report: Citrus Flavor Market Value

Check out recent summer flavor launches, from refreshing citrusy beverages to sweet fruity snacks and foods.

Starbucks has added its summer seasonal items to its menu, with returning favorites and new items, including the Chocolate Cream Cold Brew and Lime-Frosted Coconut Bar.

Truly Hard Seltzer has launched a limited-edition Truly Poolside Variety Pack inspired by pop star Dua Lipa. The collection's four new summer cocktail-inspired flavors include Strawberry Melon Fizz, Orange Peach Fizz, Piña Colada Style and Kiwi Mojito Style. The company also introduced three flavored vodkas, Wild Berry, Pineapple Mango and Strawberry Lemonade. The drinks use triple distilled vodka and are inspired by Truly's best-selling seltzer flavors.

Wildwonder is a female-founded probiotic beverage brand that creates sparkling juice drinks designed to support digestion and promote gut health, immunity and overall mood. The drinks are available in four tropical flavors—Guava Rose, Mango Turmeric, Peach Ginger and Lemon Ginger.

Monin has introduced two flavors, Strawberry Ginger Lemonade and Cherry Smash, to the company's five-flavor line of Monin HomeCrafted Cocktail Mixers.

Minute Maid introduced new agua frescas in three flavors: Aguas Frescas Hibiscus, Aguas Frescas Mango and Aguas Frescas Strawberry.

Pepsi Japan released an exclusive edition of Pepsi Zero inspired by karaage chicken "Pepsi Karaage." 

White Claw just added four new flavors in a variety pack, White Claw Surf. The new flavors include Citrus Yuzu, Topical Pomelo, Wildberry Acai and Watermelon Lime. The collection is centered around tropical and refreshing flavors.

Tic Tac has expanded its Adventure Line with the introduction of Tropical Adventure, which includes four flavors: pineapple, passionfruit, banana and mango.

Yogurtland has launched its summer lineup with two limited-time flavors, Strawberry Mango Sorbet and Passion Fruit Mango Tart.

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