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News
The January 2023 Issue is Now Live
Start the new year off with industry insights, trend forecasts and the latest research.
Event Coverage
Artificial Intelligence: The Future of Fragrance
Stepping into the age of digital fragrance at WPC.
Flavor
Top 5
Perfumer & Flavorist+
Trends of 2022
This year was filled with headlines of industry leaders investing in the future of F&F. Discover the 5 hottest topics.
Fragrance
Monterey Bound: World Perfumery Congress 2026 Unveils Innovation-Led Program
A major focus of the 2026 congress is the intersection of tradition and technology.
News
Givaudan Debuts Biodegradable Molecule Scentaurus Melrose
Scentaurus Melrose is designed to deliver a long-lasting, floral, green effect with honey and linden blossom facets.
Regulatory & Research
Firmenich Announces Partnership with AI Startup Airzai
The partnership's mission is to co-create emotional scents to reinvent fragrance design through augmented creation.
Home
Emilie Copperman Awarded Prix François Coty
The master perfumer from Symrise took home the Lalique trophy, La Vitesse, recognizing “the extraordinary character of the laureate and her creative work.” She has more than 20 years of experience creating perfumes for luxury and niche brands.
Fragrance
Through AI and Crowdsourcing, Symrise Creates the Scent of Berlin
Over the course of six weeks the company ran an interactive and collaborative project, during which interested Berliners visiting the Bikini shopping mall could help Philyra develop a new fragrance.
Regulatory & Research
[Updated] 8 Artificial Intelligence Technology Advances in Flavor and Fragrance
Discover the latest AI platforms, technology and partnerships.
Ingredients
VIDEO: Osmo's AI-Developed Captives Come to Market Through Industry-First Auction
The company reports building a pipeline of 43 proprietary molecules in less than three years.
Fragrance
Top 5 Fragrance Headlines of March 2025
Check out our most popular fragrance articles from the past month.
WPC Coverage
World Perfumery Congress
2024 Hosts 1,600+ Attendees in Geneva, Switzerland
Don't miss event highlights from WPC's return to Europe!
Fragrance
5 Top Fragrance Headlines of August 2024
Here are the top 5 headlines spanning from home care trends, perfumer insights and World Perfumery Congress 2024 expo hall highlights.
Fine Fragrance
How AI Actually Picks Your Fragrance
According to iRomaScents, its technology can identify fragrance preferences and deliver personalized recommendations in under a minute.
News
See The Latest Buzzing Headlines in Flavor and Fragrance
See which companies made headlines this week in F&F.
Fragrance
Top 5 Fragrance Articles of 2025
Check out our most popular fragrance headlines.
Regulatory & Research
Patina Is Building an AI “Scent Code” to Turn Fragrance Into a Programmable Molecular System
Patina envisions a future where scent and flavor can be designed on demand, allowing perfumers and brands to compose fragrances with the same precision as digital media.
WPC Coverage
WPC
Conference Tackles Competitive White Space & Consumer Connection
See the growing conference session and speaker lineup for the event scheduled for this summer in Geneva.
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