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Section: Fragrance > Trends
Trends
Top Spring and Summer 2016 Scent Trends
Alpha Aromatics introduces its new spring and summer 2016 scents for personal care, home, organic and fine fragrances, the production of which are developed based on the study of current and upcoming scent trends.
Trends
The Latest CBD-infused Fragrance Launches
The latest CBD perfumes include launches from Kushed Candles, Coast and Lush.
Ambient Scent
Candle Fragrances: Natural, Fruit and Florals
Mintel discusses the new trends in air-care candles, including natural products, floral and fruit scents
Personal Care/Beauty
Fragrance Trends in Hair Care
The key impact of scent
Trends
Fragrance’s Moody Moment
Gen Z and Generation Alpha view scent through an emotional well-being lens; here’s what that means for the category.
Home Care
Consumer-Winning Perfumery: a Look Ahead
Helen Feygin (Intuiscent) discusses the value of fragrance to consumer products, such as detergents and fabric softeners, and what trends are emerging.
Fine Fragrance
Paul Fino Expands OAKCHA Collaboration with Viral Vanilla: Mango Hour
Fino's latest fragrance meets consumer demand for gourmand, fruity-floral scents.
Trends
Guest Column: The New Scent of Clean
A great fragrance changes the world for a brand— and now traditional home care and household marketers are discovering consumer expectations for fragrances have never been higher, and the smell of "fresh and clean" has never been more creatively defined.
Trends
Inside F&F’s Hottest Emerging Market
Africa is a diverse and culturally rich continent presenting a wide variety of market opportunities and ingredients for the fragrance and flavor industry.
Trends
Fragrance Trends: Global Fragrance -- Not Making Scents
The fragrance industry faces declining sales, increasing competition and a shorter shelf life. Valued at $25 billion last year, the global market for fragrance continues to flounder, with sales increasing at a rate that is slower than the average growth for the industry as a whole (see T-1). Why is this market proving to be such a challenge?
Trends
FragranceLock it and Throw Away the Key
FragranceLock has launched a fragrance finishing spray to create longevity in applications.
Trends
Bell Flavors & Fragrances EMEA Reveals 2015 Fragrance Trends
The two main categories include the so called “Fragrance Comfort Zone” and the “Fragrance Innovation Zone”.
Trends
The Global Fragrances Market – Bringing Fragrances Closer to Consumers
The demand for premium fragrances has bright days ahead, but traditional brands (especially luxury designer brands) will need to adapt to face the growing competition from niche and “indie” players.
Trends
State of Fragrance Through 2018: The Rise of the Niche Fragrance
Niche fine fragrance segment has added more than $240 million to the fragrance market since 2014.
Trends
Unisex Fragrances to Lead Growth in UK Fragrance Market to 2017
Unisex fragrances are set to lead growth through 2017, predicts research firm Canadean. Men's fragrance is forecast to fall below the line for both value and volume growth.
Trends
Fragrance Creators Conduct Attendee Survey at WPC to Identify Emerging Fragrance Trends
More than 250 attendees participated in the survey, which provided valuable data that will shape future fragrance developments.
Trends
Fragrance Trends
Nevertheless, all of these future trends could be modified because of the development and proper utilization of new synthetic products. Modern perfumery today has no room for the sleepy ways of the past. We are all living in the jet age of fragrance marketing. We are all put to the task to keep pace with this puIsating market.
Trends
Rethinking Fragrance
Years ago, one could say that a great advertising campaign with a sexy or romantic theme would easily lure the consumer to the counter to make a purchase. The cliché that “sex sells” is not necessarily the case anymore. This article compares the olfactive and retail landscapes of then and now, challenges in the perfumery landscape, fragrance and brand DNA, and more.
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