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Generation Z (born between 2000 and 2010) is set to become the most influential group of consumers over the coming decade.

Iberchem's 2021 Fine Fragrances Trends

Generation Z (born between 2000 and 2010) is set to become the most influential group of consumers over the coming decade.

Brooklinen's Bright Idea offers scent notes of geranium, vetiver and cardamom.

Recent and Upcoming Launches in Fragrance

From fine fragrances and candles to sustainable packaging and holiday exclusives, here are the latest headlines in fragrance launches.

During the two weeks leading up to Valentine’s Day 2021, fragrance sales grew 5%.

Valentine's Day Fragrance Roundup

During the two weeks leading up to Valentine’s Day 2021, fragrance sales grew 5%.

Trends in Shower Products

Mintel explores the trends in shower gels, including aromatherapy and food-inspired fragrances.

Herbal and Botanical Fabric Softener Fragrances

Mintel explores natural ingredients emerging among new global leaders in the fabric softener arena

Company president Satoshi Masumura shared, 'The need to address mental health challenges will remain critical, so how fragrances augment positive emotional experiences will continue to be relevant.'

Takasago 2025 Fragrance Leaders & Newsmakers

Takasago is focused on maintaining sustainability in all of its operations when it comes to fragrance.

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Grimoires and the Magic of Scent

The history of fragrance is as mystical as it is violent, as alluring as it is mysterious. Unseen, powerful, spellbinding, we take a closer look at fragrance’s role in the occult texts and rituals of the past.

Sniffing Out the Future: Airzai’s Smart Tech is Disrupting the Fragrance Game

Co-founder and CEO Muneeb Mushtaq explains the research behind his company’s mood-enhancing scents, and where he sees technology leading the wellness and fragrance industries.

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Flavor and Fragrance Industry Highlights from CES 2020

P&F explores some of the top trending flavor and fragrance industry tech at this years Consumer Electronics Show.

CEO Samantha Mane shared, 'Our consumer insight department is essential for understanding consumer needs globally and driving fragrance innovation.'

MANE 2025 Fragrance Leaders & Newsmakers

The group's chief executive officer gives an overview of the company's achievements from the past year and its plans to leverage digital tools in the future.

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Scent & Spirit: Poisons, Potions and Perfumes

Danger and beauty have always gone hand-in-hand—or in this case, nose-in-heart—when it comes to some of the world’s most poisonous flowers. Here, we take a historical sniff at how oleander, datura and belladonna among others have been used for centuries in fragranced potions; with recent perfumers paying homage to the flowers’ alluring powers in the niche fragrance scene.

2012 Top Ten FiFi Finalists Announced

WNBC's Janice Huff will host the FiFi Finalists breakfast this year

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Natural Ingredients Are No Longer Optional in Personal Care

Essential oils provide solutions for all-natural labeling and clear ingredient demands.

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Forward Thinking: Scented Air

Fragrances are becoming more sophisticated across aircare and candle categories as new product launches are featuring multi-layering and scent control.

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2017 Leaderboard: Robertet Focuses on Organic Growth

While already having success in the F&F industry, Robertet plans to continue its growth with goals focusing on organic growth and continuing partnerships to develop new ingredients and work with technology.

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Forward Thinking: The Natural Evolution

Scrutinizing labels is the new norm, and consumers continue to be increasingly selective about the ingredients that they will use in their products. This has led to many innovations in natural skincare, deodorant, hair care and fine fragrance products.