Editor’s Note: A Whirlwind of Change

Contact Author Deniz Ataman
Fill out my online form.
A storm

From mid-August until the end of September, the Gulf of Mexico and Atlantic coasts were hit with detrimental hurricanes, Harvey, Irma and Maria. Devastating southern Texas, Florida and Puerto Rico, hundreds of billions of dollars are expected to be spent on the rehabilitation of these areas.

What happened in these four weeks has not only sparked countless rescue missions and first-aid efforts on the national level, but it raises a question about the intensity of hurricane season and its link to climate change. In an article from the Washington Posta, Michael Ventrice, a research meteorologist at the Weather Company said, “We are seeing some of the hottest ocean temperatures in the planet in the western Caribbean Sea. This is like rocket fuel for developing tropical cyclones. A major concern for late-season development.”

What does this mean for F&F? In an extreme case, Florida’s $10 billion citrus industry has been on the decline due to citrus greening disease and has been dealt another blow from Hurricane Irma. Many citrus farmers have lost 70 to 100% of next year’s crops, which raises the question of whether or not farmers have the resources to replant and continue.

Log in or Subscribe for FREE to read the full story.

It’s no secret that naturals are a part of a volatile market. There is only so much the industry can control when it comes to producing a consistent harvest each year. Along with research in curing citrus greening and rehabilitation efforts post-hurricane, perhaps this is an opportunity for the industry to focus on other areas of development. This could very well be discovering emerging markets for new materials and trends (page 16), sourcing and distribution strategies, adjacent industries (page 38) and improving a circular economy.

Ultimately, when your environment is healthy, your business is healthy. At P&F our thoughts and prayers are with those affected by these global natural disasters.

I hope you enjoy this issue.

With warmth from New York City,

Deniz Ataman
Managing Editor

Related Content



P&F Magazine Editorial Advisory Board

John Cavallo, Ph.D

Chief Technology Office, Citrus and Allied Essences

Vice President, Global Business Development, Trilogy Essential Ingredients

Dolf DeRovira
President and CEO, Flavor Dynamics, Inc.

Patrick Dunphy
Ph.D, Independent vanilla and flavor consultantt

Matthias Guentert
Independent flavor consultant

Brian M. Lawrence
Natural Products Editor, Perfumer & Flavorist magazine;
Editor-in-Chief, Journal of Essential Oil Research

Judith Michalski
Senior flavorist, abelei flavors

Leslie Smith
President, Leslie C. Smith Consulting

Josh Vernoski
Regulatory affairs manager, FONA International, Inc.

Kate Williams

Creative perfumer, SevenScents

John Wright
Independent flavorist and author

Next image >