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In an assessment of more than 400 participants, it showed a breakdown in the unified smell of a compound following substructure adaptation.

Report: Researchers Discover Structure of Scents

When people smell various odors, it entails an analysis of submolecular structural features.

Bordas master perfumer and creator of Peach Fuzz, Lucas Garcia shared, 'The sense of smell is a direct gateway to emotions, a nearly physical response that awakens sensitivity and connection.'

Bordas Debuts Peach Fuzz Fragrance Inspired by Pantone's 2024 Color of the Year

The Peach Fuzz fragrance was created by Bordas master perfumer Lucas Garcia.

Melissa Conklin, flavor chemist, Tasteworks Flavor

Tasteworks Flavor Chemist Melissa Conklin Profile

Conklin shares industry journey, current exciting flavor trends and advice for flavor chemists.

Puris' sourcing strategy involves acquiring buchu plant material from diverse regional farmers and meticulously identifying chemotypes.

Puris Perspectives: Formulating with Buchu Oil

Puris discusses the nuances of buchu oil, the company’s evolution and expanded product offerings.

The dsm-firmenich principal perfumer shares their journey to fragrance and their experiences during tenure.

Principal Perfumer Gabriela Chelariu Shares Projects Wins & Industry Insights

The dsm-firmenich principal perfumer shares their journey to fragrance and their experiences during tenure.

Perdon Rupnow reproduced one of her favorite French desserts the Paris-Brest puff pastry base garnished with hazelnut praliné and cream by using five different pyrazines to complete her vision.

A Love Letter to Pyrazines from a Perfumer

Perfumer Delphine Perdon Rupnow shares her notes on pyrazines in fragrance formulations.

The “Better for You” market is expanding exponentially — thanks to a younger generation of consumers who continue to push the envelope and demand more out of everything they eat and drink.

How to Stay on The Cutting Edge of Better-For-You Flavor Formulation

The market is expanding exponentially—here's how to capitalize.

Fried onion flavors are similar to fried garlic flavors, but a little more restrained. One hundred ppm works well.

trans-2-Dodecenal in Savory, Citrus, Fruit, Dairy & Other Flavors

A jack of all trades, trans-2-dodecenal works in a number of roles by itself as well as with a partner.

The #fragrancetok movement on TikTok has created a renewed craze for fragrance exploration, especially among younger consumers.

How Gen Z and Social Media are Changing the Fragrance Game

Don't miss these two sessions discussing the next generation of fragrance at the World Perfumery Congress 2024.

Guarana is a rich source of methylxanthine, which is responsible for its stimulating and cognitive effects, as well as polyphenols such as tannins, catechins, epicatechins and procyanidins B1 and B2.

From Art to Applied Science: Natural Extracts for a Curated Sensory Experience

How flavorists can leverage natural extracts to bring forth innovation opportunities that will delight the senses.

You can find footage from our travels by following P&F+ on LinkedIn, Facebook and Instagram.

On the Road with Perfumer & Flavorist+

How you can follow along with P&F+ event coverage.

Haffenden shares, 'My career in the food and beverage industry has always centered on the innovative application of flavors, a path significantly shaped by mentors who championed boundless exploration.'

Chief Flavorist Luke J.W. Haffenden, Ph.D., Talks Trends of Interest & Industry Journey

The Mosaic Flavors chief flavorist also shares advice for up-and-coming flavorists, how the job has evolved and more.

Each scent in the collection is priced at $79 for 50 ml and $28 for 10 ml travel size.

Forvr Mood Launching Fine Fragrance Collection

The range of scents is said to suit every mood and occasion.

Net sales for the Flavor Solutions segment were $681.2 million, as compared to $656 million in the previous year.

McCormick Q1 2024 Sales Increase 3%

Operating income in 2024 is expected to grow by 8% to 10% from $963 million in 2023.

Don't forget to bring your business cards to the Opening Cocktail Reception at Palexpo!

Arrive Early for World Perfumery Congress' Opening Cocktail on June 24

Light bites and cocktails are included for the Opening Cocktail Reception sponsored by Moellhausen with your full WPC registration.

Since 2010, LUZI has continuously invested in new talents, the optimization of its business model and has aggressively internationalized, opening seven sales offices across four continents, a production facility in Malaysia and a creative lab in Paris.

LUZI Discusses Family Legacy & The Next Generation

Discover LUZI company strides, corporate updates and partnership goals.

Ourside Brings Conscious, Luxury Fragrance to Bergdorf Goodman: Q&A with Founder Keta Burke-Williams

Ourside will debut at Bergdorf Goodman with full sizes ($196/50 ml) of each of the brand’s scents: Dusk, Moon Dust and Nostalgia.

Trendincite LLC is hosting its NYC Sensory Trend Excursion on April 11, 2024, from 10:30 a.m.–5 p.m.

Trendincite LLC Hosting First NYC Sensory Trend Excursion Since 2019 Next Month

Trendincite LLC is hosting its NYC Sensory Trend Excursion on April 11, 2024, from 10:30 a.m.–5 p.m.

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