Personal care brand Tree Hut announced the launch of its new summer collection, available for purchase at Target, Walmart and Ulta Beauty. The launch features nature-inspired scents in a variety of product formats, including gel body washes, sugar scrubs and shave oils.
“Summer is the perfect time to bring something fresh to our lineup,” said chief marketing officer Luis Garcia. “With the launch of Hydraglow Body Serum and an expanded range of scents across our most loved collections, we are continuing to deliver what our community loves. But just as importantly, we’re focused on innovation — developing standout formulas and exploring unexpected scent profiles that bring something new and exciting to the body care space. This launch reflects our commitment to evolving with our consumers, bringing them products that feel exciting, effective and right for the season.”
In addition to the new summer collection, Tree Hut is expanding its portfolio with new scents in its sugar scrubs and fan-favorite scents in new product formats. The brand hopes this expansion will reflect their commitment to sensorial experiences combined with high-quality body care.
