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AARAV Puts Consumer Intelligence at the Center of Fragrance and Flavor Innovation
Can AI-powered consumer insights collapse the gap between what shoppers desire and what brands actually create?
Regulatory & Research
Eurofragance and Alphanosos Partner to Combat Malodors with Artificial Intelligence
Alphanosos will bring its proprietary AI and experimental microbiology platform to accelerate the design of innovative and efficient accords said to create new and patentable discoveries directly usable in cosmetics and beauty.
Home Care
Digital Scent Technology Market Projected to Reach $2B by 2029
The United States and Canada are leading the market in North America due to rising technological enhancements and the growing adoption of AI in these countries.
Ambient Scent
[podcast] iRoma’s Innovative Approach to Disrupting the Perfume Shop Experience
Co-founders Avner Gal and Erin Berry explain how iRoma’s AI Wizard can help create a personalized fragrance shopping experience for the consumer and help retailers do their jobs more efficiently.
Flavor
Givaudan Debuts Customer Foresight Futurescaping Platform
The platform is said to leverage Givaudan’s human expertise, big data and AI to anticipate challenges, foresee consumer expectations and create winning food experiences.
Fragrance
Report: GameScent Adds Scents to Gaming Consoles
AI reportedly recognizes various audio cues in a game, which is correlated to what smell and essential oil should be dispersed as the user is playing a game.
Fine Fragrance
Osmo's Fragrance 2o Beta Program Utilizing AI to Build and Buy Fragrance
As part of Fragrance 2o, Osmo is inviting brands selling fine fragrances in the U.S. and European markets to submit their creative briefs to Osmo's Fragrance 2o Beta Program.
Home Care
Home Care Scent Trends Shifting Toward Gourmand Notes & Natural Escapism
An industry expert weighs in on evolving consumer demands, the growth of AI, and emerging technologies in the home care segment.
Trends
Revuze Releases H1 2020 Fragrance Trends and H2 Projections
Revuze has used its AI platform to track the fragrance trends of the first half of 2020 and set projections for H2.
Regulatory & Research
BSF to Host Webinar Exploring Smell, Olfactory Receptors & Smell Molecules Utilizing AI
The webinar takes place on November 22, 2023, from 1-2:30 p.m. CST.
Ingredients
Givaudan Debuts Digital Sensory Insights Tool
Givaudan's new Aroma Kiosk provides consumer data and personalized preferences in real time through a user-friendly AI algorithm.
Fine Fragrance
L’Oréal’s Back: Inside the Beauty Giant's 2025 Rebound
The results mark another year of outperformance versus the global beauty market, with CEO Nicolas Hieronimus citing innovation acceleration, AI deployment and operational efficiency as key drivers.
Trends
Eurofragance’s Next Chapter: Scaling Innovation in the New Era of Fragrance
With record growth, AI-powered creation, sustainable ingredients and a landmark Givaudan partnership, Eurofragance CEO Joan Pere Jiménez and chief creation officer Dolors Costa reveal the strategies shaping the company’s global future.
Event Coverage
Olfactory Art Keller Launches Permanent
Adnose
Installation Featuring Experimental Prosthetic AI Device
If an object is presented to one of Adnose's nostrils, the other nostril prints out the description of the object's smell.
Beverage
Sweetness, Rewired
From brain cues and receptor science to AI-designed sweeteners and taste modulation, a new generation of technologies is giving flavorists more ways to deliver less sugar without sacrificing satisfaction.
Fragrance
IFF Announces China Scent Exploration Program
The new initiative leverages AI and cultural insights to create unique fragrances for Chinese consumers.
Fine Fragrance
Givaudan Brings Neuroscience Into Fragrance Design With HarmoniScentz
New technology uses biometric data, psychological research and AI to help perfumers create fragrances designed to mitigate acute stress.
Event Coverage
Artificial Intelligence: The Future of Fragrance
Stepping into the age of digital fragrance at WPC.
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