Eurofragance

'Over the past year, Eurofragance has taken a decisive step forward in its evolution, combining a customer-centric approach with innovation and sustainability, driving significant economic growth,' says CEO Joan Pere Jiménez.

Eurofragance’s Next Chapter: Scaling Innovation in the New Era of Fragrance

With record growth, AI-powered creation, sustainable ingredients and a landmark Givaudan partnership, Eurofragance CEO Joan Pere Jiménez and chief creation officer Dolors Costa reveal the strategies shaping the company’s global future.

'Perfumery has a transformative power that goes beyond evoking emotions,' said Magdalena Rey, technical perfumer at Eurofragance and leader of the project. 'This project clearly demonstrates that a fragrance can be much more than a scent: it can provide relief, confidence and well-being.'

Eurofragance and MartiDerm Turn Fragrance Into Therapy for Fish Odor Syndrome Patients

The collaboration offers a reminder that fragrance technology can create impact far beyond the beauty aisle.

Eurofragance has appointed Felipe Araya as the general manager for Europe, Africa, and Türkiye; the newly established role is designed to strengthen regional leadership, enhance client proximity and advance long-term growth initiatives within these key markets.

Strategic Shift: Eurofragance Taps Industry Veteran for Newly Created Regional GM Role

This leadership shift follows the recent expansion of the company's physical footprint in the region.

Joan Pere Jiménez has worked at Eurofragance for over ten years.

Joan Pere Jiménez Takes Over as Eurofragance CEO

Under his leadership, Jiménez plans to implement an ambitious strategic plan that reinforces the regions with a renewed focus on customers, innovation and people.

Eurofragance’s press release states that the expansion will allow the company to improve its production capabilities for greater production volumes.

Eurofragance Invests €10 Million to Expand Barcelona Manufacturing Plant

The expansion, a €10 million investment, will include new facilities and dosing robots to help automate the company’s production.

The company reached sales of €180 million, an increase of 27% from the previous year.

Eurofragance Reports “Unprecedented” Growth in 2024 Sales

CEO Laurent Mercier stated, "Our disciplined approach to growth and strategic investments in key areas have allowed us to maintain our reputation as a leading player in the fragrance industry."