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Fragrance Marketing: Translating Creativity into Success

Our next topic is a very intriguing one. Which is more important to the success of a fragrance ?... The skills of the creative perfumer, the skills of the marketing department, or, are they equally important?

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Point of View: Natural Fragrance Ingredients

Perspective on the trends and challenges that the natural fragrance ingredient industry have to face.

Angela Kohut (secretary, ASP; Atlantis Aromatics) and Legends Award recipient John Varvatos at the ASP Fragrance Symposium.

UPDATED: 56th Annual Fragrance Symposium

Photos, honorees, and insights from Lifetime Achievement Award winner Jack Mowen.

Sensapeel

Fragrance Sampling Just a Peel Away

If you provide essential oils, aromatic chemicals or fragrance materials for perfumes or aromatic products, SensaPeel samplers will enable you to provide readers with an accurate olfactory sample right off the page.

Fragrances are among the most highly tested ingredients in the consumer marketplace and, through constructs such as the RIFM, our industry has long promoted the safe use of fragrances.

Fragrance Policy And Regulation Advances & Efforts

Understanding recent updates in ingredient policies in cosmetics, testing and fragrance.

Lead

From Flavour & Fragrance to Ingredients & Beauty

Agrumaria Reggina’s Flavour & Fragrance Business Unit evolves into Ingredients & Beauty Business Unit. This transition merges heritage and innovation to craft unique flavors and inspiring fragrances, setting new standards of excellence.

Several companies wrote about the use of artificial intelligence and the digitalization of fragrance development.

Introducing the 2025 Fragrance Leaders & Newsmakers

It's time to learn what innovations and technologies our experts are excited about in the world of fragrance.

Carbon Dioxide Extracted Ingredients for Fragrances

Technical and Commercial Developments in Perfumery Materials. Since the turn of the century, we have taken giant steps forward in the synthesis of aroma chemicals. Now, new low temperature technology is being used to improve the extraction of some old, well established, popular natural products, the essential oils. This new low temperature extraction technique employs carbon dioxide.

Synthesis of New Fragrances from Furfural

The present paper discusses the synthesis and fragrance characterization of several new furan derivatives and a few known compounds which have not yet been described in detail.

Flavors and Fragrances as Functional Ingredients

Flavors and fragrances have a shared heritage, a common raw material base (natural products) and common technologies (extraction and distillation). Until recently, however, the flavor and fragrance industries were moving in different directions. Now there is a coming together, with common challenges. Now we talk about “functional ingredients,” as opposed to flavors and fragrances.

Speakers Cynthia Reichert and Michelle Harper (both Arylessence).

The Impact of Negative Fragrance Messaging

The need for education and good science.

Formula for Success: Innovation in Fragrance

The industry’s prospects for the next five years: excess launches, pricing pressures and the perfumer's palette.

Fragrance Formulation: In the Perfumer's Studio

drom fragrances offers a glimpse into the perfumer’s creative process. drom fragrances perfumer Pierre-Constantin Gueros is the son of a Parisian furrier. And though as a child he didn’t yet know what a perfumer was, the olfactory sensations of that time would stick with him.

As one of the most popular and expensive oils of the 19th century, violet oil’s compounds could be isolated into three major ionones. It was found that depending on the synthetic route, mixtures of the ionones in different ratios were formed, each of which had unique fragrance profiles.

Patenting Non-Naturally Occurring Fragrance Compounds

What does the patent literature tell us about innovation in the area of non-naturally occurring fragrance compounds? This short article provides some recent examples of U.S. patents that have claimed “new, useful and non-obvious” non-naturally occurring fragrance compounds or compositions.

Event Report: Fragrance Ingredient Presentation Roundup

Highlights from the British Society of Perfumers’ one-day symposium.

6 Opportunities for Fragrance in 2010

P&G’s Steve Hicks discusses how the industry can survive and thrive in a difficult environment.

NEXT: Rethinking Fragrance in Product Development

How fragrance suppliers can become consultative partners to their customers.

Perfumer's Notebook: Stability of Fragrance Profile

An essential feature of any well compounded fragrance is its property of maintaining a constant profile during its exposure. This applies to fragrances applied to the skin, as with colognes or perfumes, or exhibited on the surface of toilet soaps. Marked change in profile during exposure may occur through lack of attention to relative evaporation rates of the perfume components. The rate at which a substance evaporates is, of course, a direct function of its vapor pressure, i.e. its tendency to change from liquid or solid to a gas.

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