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Section: Fragrance > Trends
Event Coverage
WPC Call for Papers Now CLOSED
2016 Miami conference seeking fragrance thought leaders.
Fine Fragrance
Belle Aire Creations Hires Clift Salyer
Belle Aire Creations has appointed Clift Salyer to the role of senior vice president of fragrance development and marketing.
Trends
Circle of Champions Honors Pamela Baxter
The Circle of Champions is honoring Pamela Baxter, the founder of Bonafide Beauty Labs, in New York.
Fragrance
Givaudan Introduces ChériScentz Fragrance Technology
ChériScentz will join the company’s existing line of neuroscience technology innovations.
Trends
Sozio Creates "Clean" Fragrance Designation
Responding to demands for transparency from the public and some brands, the company has created a program that builds upon existing "clean" initiatives.
Ambient Scent
Yankee Candle Burns Bright With Elevation Collection
The line of candles will feature fall-inspired candles for everyday uses and occasions.
Fine Fragrance
CPL Aromas Showcases at Making Cosmetics Milan
CPL Aromas Italy recently exhibited at the 2017 Making Cosmetics Milan, where they featured a selection of its eau de toilette products.
Trends
Study: Imagined Odors Can Enhance Consumer Respose
A recent study in the
Journal of Consumer Research
explores the concept of olfactory imagery and the conditions under which imagining what a food smells like (referred as “smellizing” it) impacts consumer response.
Trends
Guest Column: The New Scent of Clean
A great fragrance changes the world for a brand— and now traditional home care and household marketers are discovering consumer expectations for fragrances have never been higher, and the smell of "fresh and clean" has never been more creatively defined.
Event Coverage
Communicating Fine Fragrances at World Perfumery Congress
Get the story on fine fragrances at the World Perfumery Congress, where Christophe Laudamiel and Josiah Ryan of CNN will be presenting their initiative to inform the public about fragrances.
Trends
Case Study: Roadmap for Chinese F&F Multinational
Understanding the needs of customers in North America and Europe and being able to deliver innovative solutions to them will be critical for Chinese companies looking to become global
Trends
Check Out These Recent Summer Confectionery Launches
Some sweet launches this summer include innovative ice cream and candy flavors— and even ice cream-inspired perfume.
Trends
IFF Completes Lucas Meyer Cosmetics Acquisition
IFF announced the completion of the Lucas Meyer Cosmetics acquisition.
Regulatory & Research
Creativity and Research A New Compatibility
Looking at maps like these is a fairly imprecise thing. These maps are averages and general, but what we have the ability to do for the perfumer is to make use of the reference set. We can show this map but really not as our last word on the subject, but as our first advice about a general direction.
Fine Fragrance
Clean Reserve Releases Avant Garden Collection
Created with sustainable ingredients, the recent Avant Garden Collection by Clean Reserve includes six fragrances created by top fragrance houses.
Event Coverage
Africa: The Next Center of the Commercial Universe?
The Women in Flavor and Fragrance Commerce's fall seminar explored Africa as an emerging F&F market filled with diverse ingredients and rich opportunity for growth.
Fine Fragrance
World Perfumery Congress 2018 Announces Call for Speakers
The World Perfumery Congress has announced its call for speakers that will take place in Nice next June 2018. Some hot topics for next year's event include perfumery, supplier and brand relations, transparency and digitizing fragrance distribution and creation.
Trends
ACI Premieres Cleaning Product Innovation at Upcoming Convention
The ACI Convention, set for January 27 in Orlando, shines a spotlight on companies with innovative and creative products in the cleaning supply chain industry.
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