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Section: Fragrance > Trends

The fragranced portion of this issue digs into fragrance marketing, shifts in consumer trends and sustainability.

Leading Consumer Demands Shaking Up the Fragrance Industry

The February 2023 issue also digs into better-for-you flavor formulations.

KIERIN NYC fragrance collection, embodying the inspirational vibes of a pivotal generation: Highline Flirt, Nolita Noir, Santal Park and Sunday Brunch inspired by a culturally diverse, motivated and thoughtful city lifestyle. (PRNewsfoto/KIERIN NYC)

Kierin NYC Launches Fragrances Inspired by The City

Ahead of its BeautyCon NYC official launch, Kierin NYC has released details about its debut collection of fragrances inspired by the city.

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Featured Job: Senior Perfumer at Seluz Fragrance Company

Seluz Fragrance Company is seeking a senior perfumer to help develop fragrances at its Istanbul, Turkey headquarters.

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WFFC Talks How to Navigate Fickle Consumer Tastes

Consumer taste buds are fickle, and their preferences evolve quickly, which is why the Women in Flavor & Fragrance Commerce (WFFC) will be discussing this topic at its upcoming fall seminar.

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Fragrance Trends Move Towards Unisex Scents and Customization

Consumers are looking towards unisex fragrances and products that provide a flexible approach to customizing their evolving scent wardrobe.

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WPC 2012 Conference, Exhibition and Sponsorship Details Announced

World Perfumery Congress information continuously updated on new website

Air Care Report: P&G Takes on Hotel Smell

The Hampton Inn hotel chain has released traveler survey results that show fragrance expectations are changing, an opportunity Procter & Gamble's Febreze brand recently tackled.

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Perfumed Plume Award Announces Date and Call for Writers

The Perfumed Plume Awards have announced details for its 2018 event, which will encourage authors to submit on the topic of fragrance design.

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Christian Dior and Louis Vuitton Offer New Perfume Workshops

“Les Fontaines Parfumées” are the creative perfume workshops that have been developed by the master perfumers of Christian Dior Parfums and Louis Vuitton.

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Celebrating the Purpose of Perfume with Bérangère Magarinos-Ruchat

Bérangère Magarinos-Ruchat, VP and global head of sustainability at Firmenich, will be presenting “Celebrating the Purpose of the Perfumery Industry and the Magic of Perfumes with a Purpose” at the World Perfumery Congress, where she will discuss how the industry is reinventing itself to meet consumer demands.

McCormick, Bell Flavors & Fragrances Reveal Trends for 2013

Themes of global ingredients, health and wellness in flavor as well as nostalgic and resort-inspired scents in fragrances are expected to dominate the new year.

Textile Materials With Fixed Cyclodextrins As A Fragrance Depot

The ability to semi-permanently infuse fabrics with finished fragrances and/or fragrance materials opens up a new realm of formulation and application possibilities for perfumers. The market has already seen the introduction of scented pillows and the like, but Buschmann et al.’s recent work presents the possibility of (washable) scented sportswear, linens, upholstery and many other household products that may be customized at will, and which may intake unpleasant odors while imparting pleasant ones.

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The Chinese Flavor and Fragrance Industry—Local to Global?

Can the country's industry expand and evolve to become a multinational contender?

Paris Fashion School Launches Perfume and Cosmetics Management MBA

IFA Paris will launch a new class for MBA students looking to succeed in the beauty industry.

The Perfumer Notes column covers a wide variety of materials with insights from different perfumers.

[update] Discover The Latest "Perfumer Notes" Columns of 2022

In this monthly column, perfumers share various insights behind a chosen ingredient in formulations and beyond.

The collection includes three vision boards, each inspired by its own product in Air Wick’s lineup.

Air Wick Reveals Vision Board Collection with Lindsay Hubbard

Hubbard created a collection of vision boards for everyday hosting occasions.

The Summerween collection includes more than 70 products across body care and home fragrances, including body washes, candles, hand sanitizer and air fresheners.

Bath & Body Works Announces Summerween Collection, Introduces New Fragrance

The collection will feature six fragrances, including new I Scream Float, which sold out in one day on Tik Tok shop.

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Belle Aire Creations Promotes Stacey David to VP of Sales

Stacey David will now be leading and expanding a senior sales executive team for Belle Aire Creations as vice president of sales, using her strategic initiatives to help grow the company.

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