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21 Results
Type: Podcast
Audio
[Podcast] How Culinary Pepper Extracts Can Satisfy Consumers Need for Heat with Kalsec
Listeners will gain insight into the company’s extensive research on consumer curiosity in hot and spicy flavors.
Fragrance
[Podcast] Firmenich Launches 2020 Sharing Innovation Collection
Perfumer Wessel-Jan Kos sat down with us to discuss the company's 2020 Sharing Innovation collection, including fragrance applications, ingredient versatility and the company's unique approach to supercritical fluid extraction.
Audio
[podcast] Two Sense:
Flavorcon
2022 Taps Beer Expert
Tune in to listen to Stephen Rich's flavor journey, his upcoming session and more.
Audio
Two Sense: Preparing for
Flavorcon
2022 with John Wright
Leading up to the event, John Wright checks in to discuss his session and what he's been up to.
Fine Fragrance
[Podcast] State of Perfumery in 2019 With Kari Arienti
"Perfumery today is vastly different than perfumery twenty years ago. In the last few years, we've had so many raw material crises that it has shaken our industry to the core," said Arienti.
Audio
[podcast] Two Sense: Perfumer Neha Okhade Talks Fragrance Trends Leading Up To
WPC
2022
The perfumer weighs in on trends and factors impacting the fragrance industry.
WPC Coverage
[Podcast] VP Senior Perfumer Vince Kuczinski Shares How to Maximize Your
WPC
2024 Experience
The three-day event hosts an expo hall, networking opportunities and conference sessions.
Audio
[podcast] Can the Fragrance Industry Adopt a Common Vernacular for Consumer’s Sake?
The Two Sense podcast returns with two former guests, Alison Freedman (senior flavorist, dsm-firmenich) and Mark Knitowski (president, MAK E2E consulting).
Audio
[podcast] Givaudan Perfumer Talks Creating Fragranced Consumer Products for Developing Countries
Senior perfumer Vilobha Joshi talks about the scents that inspire her and more.
Personal Care/Beauty
[podcast] Layering Experiences to Create Product Complexity
"[One] area where there’s quite a bit of interest ... is around the notion of complexity. ...In this idea of complexity, [we've done] work in sort of pairing, sequencing and combining." Learn more about this concept from Charles Spence, Ph.D., in this free podcast, sponsored by Berjé.
Audio
Two Sense: Fragrance Marketing & Understanding Consumer Perception
In this podcast, Mark Knitowski discusses the intricacies of blind smell tests with consumers, fragrance marketing and more.
Fine Fragrance
[Podcast] Understanding the Niche Consumer with Sue Phillips
In our first Two Sense interview of 2018, we sit down with Sue Phillips, owner of NYC-based The Scentarium, to discuss the niche fragrance market and its evolving, ingredient-savvy consumer.
Regulatory & Research
[podcast] Synesthesia Unlocks Experience Design for Consumer Products
"There’s sort of an emerging science here that’s exciting and experiential: we’re moving into a space of experience design that goes beyond a product," says Charles Spence, Ph.D. Learn more from this free podcast series, sponsored by Berjé.
Ingredients
[Podcast] Creating Flavors for CBD Applications With Bob Corbett
In this Two Sense podcast, we discuss the challenges of creating flavors for CBD applications and its evolving regulatory status with Bob Corbett of Zoomessence.
Ingredients
[podcast] Taste the Crunch: How Products Engage Consumer Senses
Crunching sounds can make food taste better. Heavier lipstick tubes impress a sense of luxury. How might product developers benefit from these signals? Find out in this podcast series.
Personal Care/Beauty
[podcast] Consumers are Lured by the Right Click Closure
"Marketers ... should engage more of their customer’s senses in a rational and emotional manner. That’s how you can create more engagement with your customer," says Charles Spence, Ph.D. Learn more of his insights from our seven-part podcast series, sponsored by Berjé.
Flavor
[Podcast] New EU Flavor Compliant EveValencene 94% by Evolva
Brewed from sugar as opposed to extracted from orange peel, EveValencene 94% aims to offer formulators a sustainable and affordable option: 1 kg is the equivalent of 2.5 million kg of oranges (the equivalent of the annual yield of 10,000 orange trees).
Audio
[podcast] AI's Evolving Role in Fragrance & Consumer Perception with Mark Knitowski
In preparation for the WPC's panel "The Perfumer's Take on Artificial Intelligence," managing editor Jenna Troyli connected with MAK E2E president, Mark Knitowski.
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