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Section: Fragrance > Trends

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Tommy Bahama Takes You Sailing With Latest Launch

Tommy Bahama has released Maritime Deep Blue, it’s latest men’s fragrance created by Firmenich perfumer Frank Voelkl.

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[Podcast] Understanding the Niche Consumer with Sue Phillips

In our first Two Sense interview of 2018, we sit down with Sue Phillips, owner of NYC-based The Scentarium, to discuss the niche fragrance market and its evolving, ingredient-savvy consumer.

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[Podcast] The Story of Perfume With Mandy Aftel

In the latest episode of Two Sense, P&F sat down with renowned natural perfumer Mandy Aftel to discuss the history of fragrance and the interaction between fragrance and flavor.

The 18th edition of the International Exhibition of Raw Materials for the Perfumery Industry was held in Paris, France.

Top 3 Fragrance Ingredient Trends from SIMPPAR 2025

Fragrance industry leaders showed ingredients and innovation all dedicated to sustainability.

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Endpoint: Safety for All Means Accounting for Human Nature

When testing fragrance and flavor safety, predictive models can be used to determine the probability for a reaction. This Endpoint reviews some of the literature in an effort to improve safety testing of F&F materials.

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What Are People Saying About the World Perfumery Congress?

The World Perfumery Congress saw a record-breaking attendance. Here is just what some people are saying about the event and talking about it.

Report: Consumer Spend Cutback Hurts France's Fragrance Market Growth

France’s Fragrance market, the second most important sector in the country’s health and beauty industry, will witness slower growth as French consumers reduce their spending in an effort to save more, Canadean says.

Gourmand Fragrances Make a Splash in Bath and Body

Spring/summer trends include gourmand-inspired bath products in scents such as Caramel Waffle, Lemon Pie, Cherry Tart and Blueberry Muffin.

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A Scent of CBD With Heretic Parfum’s ‘Dirty Grass’

Formulated with a hemp-derived CBD oil, the scent will feature notes of pink pepper, lemon, violet leaf, galbanum and vetiver.

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How are Pets, Millennials and Essential Oils Shaping F&F?

This year's Women in Flavor and Fragrance Commerce (WFFC) Fall Seminar featured an array of speakers discussing the flourishing pet care market, as well as holistic health and the rising influence of millennials.

Mane, Miele Create Perfumed Laundry System for Tumble Dryers

A flacon clipped into the dryer's filter transports fragrance to garments; fragrance lasts on clothing up to four weeks.

Last year, brick-and-mortar stores accounted for 80% of fragrance sales revenue for Valentine’s Day, NPD projects that this channel will continue to be most important in the week ahead.

US Prestige Fragrance Sales Projections for Valentine's Day 2023

In 2022, prestige fragrance sales in the two weeks leading up to Valentine’s Day reached nearly $270 million, growing by 24% versus 2021.

'With this event, we are blending tradition and modernity, spotlighting how fragrance brands and consumers are connecting in today's social landscape,' says Mariya Nurislamova, founder and CEO of Scentbird.

Scentbird to Host Inaugural Digital Fragrance Awards This Month

The event will be live-streamed globally on October 29, 2024.

Trend Spotting: Ungerer Taps British Tea-Inspired Fragrances for 2014

Ungerer expects gourmand scents inspired by the British tradition of afternoon tea to be a key driver in fragrance for 2014.

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What's Clean in Scent at Natural Products Expo West 2019?

At the 2019 Natural Products Expo West, home, air and personal care products were among the many scented innovations featured on the event floor.

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[Updated] The Fine Art of Scent: WPC Art Exhibit Preview

New to the event, the WPC art exhibit will explore the growing world of olfactory art with three artists.

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WPC and the American Society of Perfumers Announce Big News

As the final sessions of the World Perfumery Congress come to a close, the morning began with several announcements to excite the industry.

The Nectar of Gaia: Aroma Chology in the 1990s

It gives me great pleasure to be here today and to have this opportunity to talk to you about a connection that exists between the fragrance industry and the ecology of our planet. Millions of years ago the only fragrance that existed came from the earth itself, through the flora and fauna that was evolving in the biosphere, That portion of the earth’s fragrance created by living plants is what John Steele and I refer to as the Nectar of Gaia.

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