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Section: Fragrance > Home Care
Iberchem's first variant of Vernovacaps has been formulated for fabric softeners but will eventually be extended to other range of products such as personal care.
Iberchem Launches Vernovacaps Biodegradable Fragrance Encapsulation Technology
Iberchem's first variant of Vernovacaps has been formulated for fabric softeners but will eventually be extended to other range of products such as personal care.
May 3rd, 2022
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Top 5 Fragrance Headlines of December 2024
Learn more about the most-read articles of the past month.
Jan 1st, 2025
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Editor's Note: So Fresh and So Clean
Today’s F&F products are reflective of consumer demands for personalization, wellness and environmental friendliness. This issue we explore these drivers more closely in laundry care, flavor labeling compliance, dairy innovations and more.
Dec 27th, 2018
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ADA International Releases Fragrance-Inspired Hotel Line
Created with the help of Robertet perfumer Emilie Bouge, the line of cosmetics will come in a green tea and ginger fragrance and a seasonal pink pepper and cedarwood.
Oct 12th, 2018
There has reportedly been a spike in fragrance-related content on the social media platform, which has driven interest in the segment by Gen Z users.
Top 5 Fragrance Headlines of July 2024
The top 5 fragrance headlines ranged from corporate restructuring and sales reports to interactive scent exhibits and consumer trends in home care and purchasing.
Aug 1st, 2024
The three new fragrances will be available in cartridges sized for both of ScentAir’s smart home diffusers.
ScentAir Introduces Three New Sustainable Fragrances
The Sustainable Fragrances line uses exclusively essential oils and sustainably sourced, naturally derived and upcycled ingredients.
Apr 23rd, 2025
Creative Perfumery in the Soap and Detergent Field
Perfumery applications. This short view on economy illustrates the importance of soap and detergent perfumery.
Apr 6th, 2016
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Method Freshens Up Target Aisles With Minted Collection
The collection of four fragrances will include a range of floral to fruity scents and will each feature the artwork from one of Minted’s artists.
Jul 25th, 2019
Scentaurus Vanilla is a non-coloring, elegant vanilla note, specifically designed for liquid detergents.
Givaudan Adds Scentaurus Vanilla to Fragrance Precursor Collection
Scentaurus Vanilla is a non-coloring, elegant vanilla note, specifically designed for liquid detergents.
Jan 16th, 2024
Symrise will present the new home care collection of multifunctional ingredients at H3i Italy in Milan.
Symrise Launches Multifunctional Ingredients Collection for Home Care
"Our multifunctional ingredients score points because of their low carbon footprint and their biodegradability in both aerobic and anaerobic conditions," says Tony Bartolini, global category director, Home Care in Micro Protection, at Symrise.
Mar 6th, 2023
Improving Fragrance Performance Using Intensity Plots (iPlots)
One of the challenges faced by functional perfumery is balancing olfactive intensity and character of a fragrance through each product utilization stage. For a laundry detergent, such stages include directly out of the package (also called “point-of-purchase”), damp cloth immediately after washing, and dry cloth (typically 24 h) after washing.
Dec 26th, 2008
The innovation provides a sustainable, high-performance delivery system that addresses growing consumer demands for eco-friendly solutions.
Spray-Tek Secures Patent for Biodegradable Microencapsulation Technology
The patented process modifies natural biopolymers to create durable core/shell microcapsules with low permeability for higher biodegradability.
Jan 16th, 2025
SuperBloom is described as a unique fragrance collection providing an intense and long-lasting fragrance experience.
Symrise Launches Fragrance Technologies SuperBloom & SymAqua
The technologies will be displayed at Detex 2024 from May 20-22, 2024, in Amman, Jordan.
May 20th, 2024
Top row (from left): Marcelo Lu*, BASF Corporation; Rick Strittmatter, Arxada, LLC; Parthiv Amin, BASF Corporation; Eric Peeters, Dow; Silke Hoppe, Sasol; Eric Reynolds, The Clorox Company; Joseph Schwalbach, Indorama Ventures Oxides LLC; Scott Tuchinsky, Croda Inc.; Sean Moriarty, Stepan Company; Erik Roberts, Procter & Gamble; Luc Reynaert*, Procter & Gamble; Larry Berger, Ecolab Inc. Bottom row (from left): Deb Fiddelke, SC Johnson; Lily De Stefano, dsm-firmenich; Jessica McCoy, GOJO Industries, Inc.; Melissa Hockstad, ACI; Stephan Habif, Colgate-Palmolive Company; Renee Henze, IFF; Ronald Birnbaum, Evonik; Suzanne Carroll, Nouryon.
American Cleaning Institute Board Names Four New Directors
The additions to the Board were announced during the 2024 ACI Industry Convention in Orlando, FL.
Feb 8th, 2024
Below 60° will offer a starter kit with one plug-in fragrance diffuser and three natural fragrance refills for $58.96.
Fragrance Diffuser Brand Below 60° Expands on Amazon
The brand is planning to expand its premium natural room fragrance options with additional scents this year.
Feb 16th, 2024
The starter kit from Below 60 includes a plug-in diffuser and three oils.
Hilary Duff’s Home Fragrance Brand To Join QVC
Founded in 2021, Below 60 creates cruelty-free home fragrances, including fragrance diffusers and candles.
Apr 25th, 2025
The information and recommendations provided by WikiParfum are based on science and perfume expertise, to ensure accuracy, objectivity and brand-agnostic results.
Puig Debuts WikiParfum Digital Platform for Perfume
The platform enables users to browse, compare and choose fragrances from a constantly updated library that currently includes about 19,600 scents.
Dec 19th, 2022
Pura director of Fragrance Development, Hope Freeman discusses iconic scents for the seasons, timeless fragrances and her journey to the industry.
Pura's Hope Freeman Talks Timeless & Holiday Scent Trends
Freeman also shares her outlook on the future of fragrance, her journey to the industry and more.
Nov 3rd, 2023
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