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Section: Fragrance > Home Care

Custom Essence perfumer Ana Morales and marketing manager Nicole Oram note, “Gourmands continue to stay relevant and evolve based on consumer’s preferences. Gen Z finds gourmand fragrances indulgent, comforting, and playful.'

Gourmand Candles, Interactive Scent Activations, Sustainability & Odor-neutralizing Tech Lead Air Care Market Trends

See the latest collaborations and insights from fragrance industry leaders in the air care segment.

Organizations from across the flavor and fragrance industry have been working to secure essential status, maintain the supply chain and ensure regulatory standards are met.

Life as We Know It: Creating the New Normal in the Age of COVID-19

Where do we go from here? We gathered insights from industry organizations on everything from navigating new regulations to sparking creativity in crises.

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Belle Aire Creations introduces Patented Hydra Technology: a water-based innovation shaping the future of fragrance

Sustainable, alcohol-free, fragrance formulation with staying power? Discover how with Belle Aire Creations’ groundbreaking Patented Hydra Technology.

The new ICATS courses are written by a team of industry experts and academics with decades of experience in the aroma trades.

ICATS Adapts Learning Platform to Support Continued Aroma Trade Education: Q&A with Education Officer

The revamped website includes interactive tools, such as discussion boards and downloadable resources, to enhance the student experience.

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Editor's Note: Amplifying the Senses

As an industry, how can the synthetics story be told to fit the current landscape? This issue we look at Tide's scent of clean, a review of one of the recent FEMA GRAS materials in flavor formulations, patenting fragrance isomers and more.

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Educating the Industry's Future Perfumers

ISIPCA and IFF partner together to establish a master's program for future perfumers and food flavorists.

Juliette Karagueuzoglou, VP perfumer, IFF, said, “In a segment where bergamot and lemon tend to take center stage, our new grapefruit (pictured) and lime oils offer brands refreshing alternatives, with the same commitment to quality and transparency they expect from LMR.'

IFF's Ylanganate Floral Booster & Mindfully Produced Grapefruit and Persian Lime Oils to Debut at the 2024 World Perfumery Congress

Ana Paula Mendonça, president, scent, IFF, said, “Ylanganate, grapefruit and Persian lime oils exemplify mindful fragrance design that brings together the best of nature and cutting-edge science."

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Patent Pick: Fresh and Sweet Tetrahydrofuran

Patent Picks are chosen by the editors from publicly available sources. The present invention relates to the use of tetrahydrofuran dervatives for fresh and sweet fragrance notes.

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Firmenich Launches Sustainable, Traceable Fragrance Collection

The “Scent for Good, Naturally” collection combines proprietary consumer insights and high EcoScent compass sustainability scores.

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SC Johnson Boosts Transparency with Allergen Disclosure

Following growing industry transparency, SC Johnson has released a list of 368 potential skin allergens in its products in efforts to push standards forward.

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Fragrance Fixatives Market Stays Stable through 2025

Per a recent report, the fragrance fixative market is projected to reach $1.79 billion by 2025, as consumer demand rises globally.

There has reportedly been a spike in fragrance-related content on the social media platform, which has driven interest in the segment by Gen Z users.

Top 5 Fragrance Headlines of July 2024

The top 5 fragrance headlines ranged from corporate restructuring and sales reports to interactive scent exhibits and consumer trends in home care and purchasing.

The three new fragrances will be available in cartridges sized for both of ScentAir’s smart home diffusers.

ScentAir Introduces Three New Sustainable Fragrances

The Sustainable Fragrances line uses exclusively essential oils and sustainably sourced, naturally derived and upcycled ingredients.

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Patent Pick: Fabric Softener Triesterquat

Patent Picks are chosen by the editors from publicly available sources. Today's invention relates to an esterquat composition that improves fragrance delivery in fabric softeners.

This milestone represents a key step in consolidating its expertise in fragrance creation in a competitive global market.

Eurofragance Appoints Three Master Perfumers

The fragrance house has awarded the title of Master Perfumer to three of its most experienced Perfumers, reinforcing its leadership position in the industry.

The newest scent is Cypress & Sea Sage. Photo: Zoflora.

Zoflora Adds to its Fragranced Disinfectant

The newest scent is Cypress & Sea Sage.

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Florol Market Sees Growth Through 2024

A recent report looked at the florol market, which is expected to see growth due to the rising demand for perfume and florols use in soaps and detergents.

Fragrance in Good Times and Bad

Givaudan’s Michael Carlos on how the economic crisis could reshape the industry.

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