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Section: Fragrance > Home Care
Trends
Fragrance in Good Times and Bad
Givaudan's Michael Carlos on how the economic crisis might reshape the industry.
Event Coverage
On the Road with
Perfumer & Flavorist+
How you can follow along with P&F+ event coverage.
Ingredients
The Role of Fragrance in Product Development
The goal of my presentation is to provide the perfume industry with our view of fragrance as a key material in cleaning products. Fully realizing that most perfumers see fragrances with artistry and passion, I must confess that I am treating perfume as simply a raw material used to create another product.
Fragrance
Top 5 Fragrance Headlines of March 2025
Check out our most popular fragrance articles from the past month.
Fragrance
The Fragrance Foundation 2025 Award Winners Announced
The event celebrated excellence and innovation in American fragrance in 19 categories.
Fragrance
Top 5 Fragrance Headlines of June 2025
Check out what our readers connected with the most last month.
Ingredients
Augeo®: Quality improvement to meet customer needs
Safe, low odor, bio-sourced, readily biodegradable, with low VOC and a certified carbon footprint, Augeo® offers high solubilization power and sustainable alternatives to petrochemicals like DPG, ensuring an efficient solution.
Regulatory & Research
SC Johnson Boosts Transparency with Allergen Disclosure
Following growing industry transparency, SC Johnson has released a list of 368 potential skin allergens in its products in efforts to push standards forward.
Trends
Fragrance Fixatives Market Stays Stable through 2025
Per a recent report, the fragrance fixative market is projected to reach $1.79 billion by 2025, as consumer demand rises globally.
Fragrance
Top 5 Fragrance Headlines of July 2024
The top 5 fragrance headlines ranged from corporate restructuring and sales reports to interactive scent exhibits and consumer trends in home care and purchasing.
Fragrance
ScentAir Introduces Three New Sustainable Fragrances
The Sustainable Fragrances line uses exclusively essential oils and sustainably sourced, naturally derived and upcycled ingredients.
Home Care
Soap Steps into the Sustainable Era
A classic category is revived in the age of sustainability.
Home Care
5 Home Fragrance Trends in 2023
With an uncertain economy and inflation, consumer demand is expected to slow down.
Trends
Global Aroma Chemicals Stays Fresh Through 2021
In a recent report, it was projected that the global aroma chemical market will grow at a rate of 5% CAGR for the next four years. Contributing factors to the growth are changing consumer trends, a rise in disposable income and an increase in attention to naturals.
Fragrance
5 Top Fragrance Headlines of August 2024
Here are the top 5 headlines spanning from home care trends, perfumer insights and World Perfumery Congress 2024 expo hall highlights.
Fragrance
BORNTOSTANDOUT to Launch in Selfridges in UK
The Korean brand, which received Series A funding from L’Oréal, will be distributed in the UK by Phoenix Beauty.
Home Care
Sephora Adds Laundry Care to Offerings
Dedtergent by Dedcool is 100% biodegradable and offers 60 washes. It can be used in the machine or for hand-washing laundry items.
Home Care
KKW Fragrance Adds to Crystal Collection
KKW Crystal is joined by three new fragrances, totaling five for the collection.
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