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Section: Fragrance > Ambient Scent

The new Febreze plugin releases scents on with timed technology to ensure the fresh smell lasts.

Febreze Launches Plug-In with Tech that Controls Scent Release

The new Febreze plugin releases scents with timed technology to ensure the fresh smell lasts.

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Home Care Scent Trends Shifting Toward Gourmand Notes & Natural Escapism

An industry expert weighs in on evolving consumer demands, the growth of AI, and emerging technologies in the home care segment.

Four scents will be available including Sweeter Tings, Williamsburg Sleepover, Muskoka and Good Thoughts.

Drake Announces Candle Relaunch With Better World Fragrance House

All but one fragrance from the collection will be relaunched.

Discovery brings home scents from around the globe, transporting people to new cultures, whether it be through food, fashion, or décor.

Yankee Candle Reveals the 2021 Scent of the Year

The scent brings together a combination of fragrances from around the globe, igniting a renewed feelings of discovery, energy and connection.

This soy wax candle comes in a glass vessel and include a quote from Frederick Douglass on its label.

Paddywax Unveils Frederick Douglass Candle for Black History Month

This special edition candle is the latest addition to the Paddywax Library Scented Candle Collection.

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Mark Your Calendars, March 21 is National Fragrance Day

In response to the digitization of fragrance, Levy announced that the association will launch its trademarked National Fragrance Day on March 21.

In addition to the rebrand, Scentbird will begin offering candles as part of the subscription service.

Scentbird Announces Rebrand and Adds Candle to Subscription Service

The service's first-ever rebrand includes a new look and feel with an updated color palette and creative direction.

Scent Lab founder Ariana Silvestro shared, 'We want to make it easier for customers to find scents that embody who they are and how they feel through a data-driven and personalized approach.'

Scent Lab Candles Leverages Artificial Intelligence and Machine Learning

P&F+ connects with Scent Lab founder Ariana Silvestro.

Visitors were invited to sample the fragrance collections while listening to curated music collections.

Eurofragance Brings Multi-Sensory Experience to in-cosmetics Asia

The Scentphony combined the expertise of the company's perfumers and a music composer.

Different devices and fragrance applications will be used across the installations to give visitors an olfactory experience, highlighting some of the most characteristic scents Spain has to offer.

Iberchem To Create Olfactory Experience at Expo 2020 Dubai

“Spain being one of the world’s major fragrance producers, it was a relevant choice to include fragrances in the design of the pavilion,” says Ramón Fernández, CEO of Iberchem.

According to the company’s press release, the fragrance campus will bring together creative talents, R&D technicians and supply chain experts to maximize production capabilities and focus on local ingredient sourcing.

SFA NEROLI Opens New Fragrance Campus in Grasse, France

The campus covers 10,000 square meters to further invest in fragrance creation and production capabilities.

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WFFC Honors Suzanne McCormick at 36th Annual Gala

With over 25 years of experience, the senior director of fragrance for method products leads the company's broad portfolio of personal care, home care, fabric care and baby + kids lines.

There is 74% candle ownership among Americans in the United States market, making it a leader with a robust infrastructure and a high usage incidence.

Global Candle Market Size to Reach $15.11B by 2030

The market is expected to grow at a CAGR of 6.17% from 2024 to 2030, emphasizing the growing appetite for candles in a myriad of forms.

The three-day event featured a bustling expo hall with nearly 120 exhibitors showcasing unique raw materials from every corner of the globe.

Fragrance Ingredients, Equipment & Technologies Showcased at World Perfumery Congress 2024

Below is a breakdown of each booth Perfumer & Flavorist+ editor, Jacqui Mueller visited during WPC 2024 and the products showcased as well as some images of booths in action.

The fragrance is inspired by Michigan's freshwater coastline, wineries and lavender fields.

Pure Michigan Collaborates with The Aroma Labs, Launches Summer Fragrance

The fragrance was developed in collaboration with custom perfumery The Aroma Labs and is one of four seasonal scents.

Travis Barker, Blink-182 drummer and Kourtney Kardashian's boyfriend, posted a photo of the candle. Photo: Instagram.

Heretic x Goop Launch This Smells Like Kourtney's Orgasm Candle

The fragrance joins Goop's This Smells Like My Vagina candle.

Pura Lime Zest seeks to brighten moods and invigorate with notes of lime zest, green tea, clary sage and bergamot.

Nest Adds Pura Lime Zest & Matcha Scent to Home Fragrance Collection

The fragrance oil combines effervescent citrus notes with green tea and other energizing scents.

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Revitalizing rose cultivation and a future in essential oils in Azerbaijan

Revitalizing rosa damascena cultivation and oil production in Azerbaijan’s picturesque Alazani Valley, Lecheq Farm & Distillery share a glimpse of their ethically produced treasures.

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