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Section: Flavor > Trends

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Labeling Vanilla Flavorings and Vanilla-Flavored Foods in the U.S.

Vanilla flavorings are the only flavorings subject to a federal standard of identity. An understanding of the vanilla standard and the general flavoring labeling regulations is necessary to properly label vanilla flavorings and the foods to which they are added.

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A Taste of Transparency with Tony Moore

As consumers increasingly scrutinize labels and demand companies to be more transparent, flavorists and the food industry must find innovative ways to address this challenge.

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Tony Moore & Lisa Navarro Join Understanding Vanillin Solutions and Emerging Technologies Panel

Both offer unique perspectives into today's challenges facing the vanillin market.

Last Word: Vanilla, Ethics, and Market Drivers

A conversation with Scott May, VP, global sweet goods, Givaudan

Bad Vanilla Crops in Mexico, India Won't Affect Pricing

Madagascar had a healthy harvest and should be able to sustain the market

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Five Exotic Fruit Flavor Trends from All Over the World

Straying away from typical fruit flavors of citrus, apples and melons, flavorists are starting to explore more exotic fruits to use for flavor formulations.

Solvay's Govanil Vanilla Flavor Wins ICIS Award for Best Product Innovation

The company's new generation of vanilla flavors, Govanil, allow for a lower use of fat and sugar in pastry, bakery and chocolate food products.

Wild: Fruit-based Flavors are Popular for Ice Cream

Wild cites the popularity of strawberry and cherry flavors in ice cream as well as new flavor twists.

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Forward Thinking: Sweet on Vanilla

Vanilla is a tried-and-true flavor and fragrance that connotes warmth and comfort. In flavor, it’s most commonly used in ice cream and confections. In fragrance, it crosses categories including air care, fine fragrance and personal care.

Symrise Debuts Exotic Fruit Flavors

Taking inspiration from global destinations such as the Caribbean and South America

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Forward Thinking: Enchanted By Vanilla

Consumers still have a sweet spot for this tried-and-true flavor and fragrance.

Guest Column: Vanilla Market Report

Between bear and bull

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Frutarom Launches Fruit-Based Supplements, Frutaceuticals

Frutarom BU Health has launched Frutaceuticals, a fruit-based deliver system that offers an alternative to pills.

Fruit-flavored Yogurt Dominates Market; Flavors Get Sophisticated

Majority of the world prefers fruit flavors in yogurts; split-pot concept is boosting flavor sophistication.

Guest Column: Vanilla Market Report

The question then is, when will the market resume its upward trend? The answer is: probably today

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Fruit-Cheese for Kids: End of the Picky Eater?

Cow Candy has released a full line of fruit-flavored cheese snacks for children. Does this spell the end for picky eaters?

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Firmenich Invests in Second Major Madagascar-Based Vanilla Project

The project involves 3,000 vanilla producers and aims to increase food security, while tripling their revenue and providing sustainable, high-quality vanilla over a 10-year span.

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Chocolate and Vanilla Mix for Madagascar Project

Barry Callebaut, producer of cocoa and chocolate, and Prova, manufacturer of vanilla extracts and flavors, have joined forces to launch a project in Madagascar that stabilizes the revenues of vanilla farmers by introducing cocoa farming.

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