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Section: Flavor > Trends

Floral and herbal flavors are growing in interest.

Top Four Alcoholic Beverages Trends of 2021

The younger generations are dominating the trends with an interest in lighter flavors and lighter calories.

A Mintel survey also reported that 50% of participants cited beer as their alcoholic beverage of choice at home, or at bars and restaurants, compared to 45% non-sparkling wine.

7 Emerging Flavor Trends Driving the Alcoholic Beverages Market

Discover the key findings driving the alcoholic beverages market in T. Hasegawa's Flash Flavor Report.

Flavored alcoholic beverage launches favor citrus and fruity flavors as well as some emerging fall sips.

[Update] What's New in Flavored Alcoholic Beverages

Flavored alcoholic beverage launches favor citrus and fruity flavors as well as some emerging fall sips.

The report finds that flavored sparkling water is one of the fastest-growing segments in the water market.

T. Hasegawa Releases Trend Report on Non-alcoholic Beverages

The report finds that flavored sparkling water is one of the fastest-growing segments in the water market.

The June 2021 trends range from watermelon to mocktails.

T. Hasegawa USA Flavor Trend Report: Non-Alcoholic Beverages

The June 2021 trends range from watermelon to mocktails.

FDA Sees Progress on Removal of Caffeinated Alcoholic Beverages from Market

Includes products from Phusion Projects, United Brands, Charge Beverages and New Century Brewing

According to research, if a consumer appreciates familiar flavors like watermelon and mango, they are more likely to enjoy new fruit flavors as well.

Fruity, Sour & Floral Flavors Lead Trending Sips in Non-Alcoholic Beverages 2024

See how Gen Z, work-from-homers and conscious consumers are shifting their tastes in non-alcoholic beverages for 2024.

More than half of all millennials in a Mintel survey agreed that they seek out more drinks, flavors or ingredients they like after initial discovery, providing an opportunity for brands to capitalize on momentum.

6 Key Trends Driving Innovation in the Non-Alcoholic Beverages Market

Fifty-one percent of consumers agree that when they discover a drink they like, they seek out more, indicating how momentum works within this space.

Vigon International featured six ingredients based on cannabis characteristics and two coffee CO2 extracts.

Citrus, CBD and Extracts at NAFFS 19th West Coast Flavor Forum

During the event, flavor professionals met to sample the latest in flavor ingredients and innovation and network with fellow peers.

In 2024, energy drinks held the largest market share in the global functional beverages market.

Functional Beverages Market Projected To Grow By 4.86% Over Next Five Years

Consumers are looking for to their beverages for added health benefits.

Margaritas Extend Beyond Typical Flavors

Mintel Menu Insights explores the latest flavor trends in margaritas

Tracy Gorman, insight executive, said, 'Health and wellness is the biggest global mega trend ever seen and is morphing from a trend to a way of life. Consumers demand natural ingredients and are scrutinizing labels like never before, so we wanted to showcase the naturals market, how trends are evolving and how our high-quality natural extracts and ingredients meet the expectations of beverage consumers.”

Treatt Releases Natural Extracts Report

The report shares insight into the global natural extracts market.

Nearly half of all participants in a 2023 Mintel survey associate “refreshing” flavors and fruit ingredients with familiarity, greatly influencing their beverage choices.

8 Alcoholic Beverage Trends

Forty-six percent of consumers would be motivated to try a new flavor/ingredient in an alcoholic beverage from a brand they like, according to a recent report from T. Hasegawa.

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Bell Launches Replacer and Extender Flavor Lines

Bell Flavors and Fragrances has launched lines of extender and replacer flavors as alternatives to ingredients the market is currently lacking.

32nd International Days of Essential Oils & Extracts

Cinnamon, patchouli, vetiver, osmanthus, extraction techniques and more.

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[Update] Innovation Stage Call-for-Papers Deadline Extended

The Innovation Stage at Flavorcon 2018 will feature short presentations on topics like formulation trends, emerging technologies, ingredient innovations and more.

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F&F Literature Review: Natural Progression in Extraction, Production and Research

A brief look at the literature gives some indication of health and wellness drivers, including natural extraction, production and modification processes; authentication techniques; and even biometric efficacy research.

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Raw Material of the Week: Burning Ginger CO2 Extract

Some like it spicy, while others like it sweet. Ginger can come in many flavorful forms and Robertet now offers a new ingredient to meet the growing demand of ginger.

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