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Dr. Jeannette Haviland-Jones, professor emirita, department of psychology, Rutgers University, discussed expert panels and detecting mood odors.

F&F Perception Symposium Examines Aromas, Mood and Taste

A recap of the fourth annual Flavors, Fragrances and Perception Symposium at Rutgers University on June 8, which focused on sensory studies, neuroscience, consumer testing and new developments.

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Crossing Sensory Boundaries at SCC Annual Meeting

Cross-modal sensory integration took to the main stage at the 2019 SCC Annual Meeting and Technology Showcase, including the keynote on neuroscience-inspired cosmetic design and a talk on acoustic measurements of hair conditioning.

Stanford-Trained Biologist and Surgeon Introduces Science-Backed Fragrance House

SIX7 worked with a combined team of neuroscientists, chemists and sensory designers to develop its compounds, called “codes.”

Moodscentz

Givaudan's Neurosciences

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New Mouse Study Reveals the Brain’s 'Temporal Filter' for Odor Identity and Why Concentration May Matter Less Than Timing

Odor perception may be governed less by static receptor maps and more by dynamic temporal coding across neural networks.

Sniffing Out the Future: Airzai’s Smart Tech is Disrupting the Fragrance Game

Co-founder and CEO Muneeb Mushtaq explains the research behind his company’s mood-enhancing scents, and where he sees technology leading the wellness and fragrance industries.

Maurizio Volpi, president of Fragrance & Beauty, says, 'Myrissi represents a step change for the [i]ndustry. As e-commerce remains the privileged channel for customers, we must answer their need of an olfactive digital experience, something impossible to address until now.'

Givaudan Unveils AI Technology Myrissi to Predict Emotional Perception of Fragrance

The tech is the result of a decade of academic research in brain imagery and AI, to decode the spontaneous olfactory connection with color.

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Scent Goes to Sleep: How Functional Fragrance Is Transforming the Home Into a Wellness Space

The new creative brief: design not just a scent, but a state of mind.

Caftari has launched with two hero SKUs, Elixir and Dolce Far Niente.

Fragrance Brand Caftari Launches

The brand's scents are created to elicit emotional responses that are neurologically science-backed.

The company is planning to recruit expert perfumers in the United Kingdom, United States and India to work across the global portfolio of brands.

Inside Unilever’s New Fragrance House: Q&A with VP of Fragrance

Vivek Sirohi discusses the decision to create Unilever’s own fragrance house and what that means for the company going forward.

IFRA UK’s Fragrance Forum 2022 will explore how our sense of smell defines us and the world around us.

IFRA UK Fragrance Forum 2022 Explores Sense of Smell

Results from the National Smell Survey will also be revealed at this event.

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Givaudan Puts You to Sleep With DreamScentz

A recent patent-pending technology by Givaudan is looking to improve quality of sleep through the power of scent.

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As Beauty Becomes the Focus, Unilever Invests in AI-Powered Fragrance Innovation in India

The company is actively reshaping its portfolio and has outlined plans to separate its food and beverage businesses, positioning itself as a focused beauty and wellness player.

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From Notes to Neurostates: Cosmo Ingernational Fragrances Unveils “The Mood Lab” at WPC 2026

Cosmo’s approach reflects a structural change in perfumery: ingredients are no longer only aesthetic building blocks, but data-informed emotional actuators.

Study Identifies Receptors Connecting Smell to Appetite When Fasting

A study has found that cannabinoid type-1 (CB1) receptors in the brain promote food intake in mice subjected to fasting and hunger by increasing odor detection.

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Top 5 Fragrance Headlines of November 2025

Find out which articles in the fragrance space captured our readers' attention.

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Top 5 Fragrance Articles of January 2026

Find out which fragrance headlines caught our readers' eye.

R&D director Bernard Blerot is set to take the stage this summer in Miami.

IFF Joins WPC for a Discussion on Naturals in Fragrance

R&D director Bernard Blerot is set to take the stage this summer in Miami.