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Amouage CEO Discusses Fragrance Market

Amouage Exceptional Extract collection features five scents (L to R): Epic 57, Reflection 45, Honour 43 and Interlude 53.
Amouage Exceptional Extract collection features five scents (L to R): Epic 57, Reflection 45, Honour 43 and Interlude 53.

Amouage, an international luxury fragrance house founded in 1983, has announced plans to rapidly expand its U.S. retail business. Currently found at Bergdorf Goodman, Neiman Marcus, Nordstrom and Bloomingdales, the company boasts more than 50 scents available in 80-plus countries.

Most recently, Amouage released a collection of six attars inspired by the sultanate of Oman, its traditions and its noble reputation with fine fragrance. Amouage’s attars have previously only been available in Oman but are now being launched worldwide.

In this exclusive interview, CEO Marco Parsiegla discusses market trends, recent formulation developments, creative processes, tracking generational trends and the future of Amouage.

For the full article, please check out the Perfumer & Flavorist+ June 2022 issue.

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