Firmenich Opens Perfumery Center in Singapore

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Opening a new perfume center

Photo provided by Firmenich

Firmenich has opened its global perfumery creative center in Singapore’s Science Park, in an effort to expand further in Asia.

“We have grown significantly across Asia over the past four decades, thanks to the close business partnerships and trust of our customers in the region," said Armand de Villoutreys, president of perfumery and ingredients at Firmenich. "This new creative center will enable us to work more closely with our customers to co-create unique fragrance experiences that appeal to the diversity of consumers across Asia and beyond.”

The new global center will include capabilities for perfume creation, along with application labs. Additionally, the facility will be used to unite Firmenich’s leadership teams in fine fragrance, body care and home care.

“We have been present and continuously investing in Singapore since 1974, a strategic growth hub for Firmenich across Asia and also globally,” said Gilbert Ghostine, CEO, Firmenich. “This new creative facility reinforces our commitment to deliver the most innovative, consumer-focused fragrance solutions to our clients and their consumers.”