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One on One: Tosla Nutricosmetics Discusses Collagen Masking Technology

Sep 30th, 2022
Jenna Troyli
Chief innovation officer Uroš Gotar shares his passion for closing the gap between the beauty and food industry.
Chief innovation officer Uroš Gotar shares his passion for closing the gap between the beauty and food industry.

Tosla Nutricosmetics has created a proprietary masking technology, Veliousa, designed to achieve maximum palatability. Velious is said to be the only currently known technology that gives liquid collagen products a more rounded and whole body and helps avoid the unpleasant of aftertaste.

Perfumer & Flavorist+ (P&F+) connected with chief innovation officer, Uroš Gotar, to discuss the masking technology, how it will impact the industry and the future of Tosla Nutricosmetics.

P&F+: Can you please explain the technology for Velious Masking Technology?

Uroš Gotar [UG]: Many healthy products and functional ingredients are often hard to swallow (and collagen is no exception), so capsules in food supplements are the predominant delivery format. Nutricosmetics is a fast-growing category that provides beauty benefits and is thus often perceived more as cosmetic than as a nutritional category. This category, however, requires a more luxurious format, such as liquid, syrup or elixir. The Velious Masking Technology answers the question of masking collagen’s unpleasant taste and odor. In liquid execution, taste becomes a crucial decision factor regarding disciplined use and repurchasing of products, which is vital for enjoying the most out of collagen.


Footnote:

aVelious is a trademark of Tosla Nutricosmetics.


For the full article, please check out the Perfumer & Flavorist+ October 2022 issue.

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