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This past year has seen both a leadership change at the headquarters in Japan and a full renovation of the innovation center in California.

T. Hasegawa 2025 Flavor Leaders & Newsmakers

T. Hasegawa's leaders explain the approach to the company's "no-compromise" solutions.

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Progress in Essential Oils: Spike Lavender

This month's column discusses the chemical composition of spike lavender (Lavandula latifolia Medic).

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21st Century Leap of Fragrance

Do we have more to offer our sense of smell than the next niche fragrance?

Industry snapshot: Robertet Creative Center Launch

P&Fnow was in attendance as Robertet unveiled its Manhattan creative center on Fifth Avenue last week

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Flavor Development: (Not) Lost in Translation

Developing flavors for incorporation into successful food products is the flavorist’s goal, and their sale is the criteria for success. Unlike the perfumers across the hall, flavorists rarely have the opportunity to create fantasy or whim. Their task is usually to recreate nature or a culinary experience, yet ascertaining the consumer’s expectation is difficult.

Perfumer & Flavorist 2008 Flavor & Fragrance Leaders

The big news on last year’s Flavor & Fragrance Leaders list was Firmenich’s purchase of Danisco’s fl avor division. The year before that, it was Givaudan’s purchase of Quest. At press time, rumors are again making the rounds regarding another potential merger within the top tier of F&F.

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A Scent of New Jersey Lavender

Coveted for its medicinal, aromatic and therapeutic properties, lavender is known for its clean and medicinal aroma due to small amounts of camphor and eucalyptol. A closer look at fresh lavender flowers reveals some interesting details about the constituents between leaves and flowers.

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Smelly Signs: A Language for Scent

Part two of the author's World Perfumery Congress speech explores scent semiotics to develop more meaningful and dependable perfumery for the future.

What Makes a Successful Fragrance Launch

I like to think that we do the same. But one thing is sure: we couldn’t have done it without the perfumer. Time and again, perfumers take our words and descriptions and purple prose and give them life, For that, we are very thankful.

The Last Word: F&F Job Trends

In-demand jobs, challenges in the hiring process and a need for a new generation

F&F Q&A: Leveraging R&D Across Categories

Ahmet Baydar on green chemistry, delivery systems, the changing relationship between suppliers and consumers goods companies, and more

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Progress in Essential Oils: Lavender Oil

Brian Lawrence, consultant, explores lavender oil composition in this issue.

Several companies wrote about the use of artificial intelligence and the digitalization of fragrance development.

Introducing the 2025 Fragrance Leaders & Newsmakers

It's time to learn what innovations and technologies our experts are excited about in the world of fragrance.

On Site: Shady Lane Farms

On a recent trip to Indiana, P&F magazine stopped by Shady Lane Farms to see first-hand how peppermint oil is produced

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F&F Literature Review: Fragrance Release

Recent studies in biotechnology and genetic disposition are shining a light on why consumers crave the F&F products that they do.

In 2024, Symrise successfully launched three captives: Ambronova, Frostwood, andSalyssia, enhancing its portfolio of floral, woody, and musky fragrances.

Symrise 2025 Fragrance Leaders & Newsmakers

The German company predicts that personalization and mood-enhancing ingredients will influence the fragrance industry in upcoming years.

In 2024, Symrise's Taste, Nutrition & Health segment achieved a turnover of approximately €3.0 billion, representing 63% of the company's total revenue.

Symrise 2025 Flavor Leaders & Newsmakers

Company leaders describe how they are using patented technology and sensory innovations to ensure its flavors are both delicious and nutritious.

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Cover Story: Leaf Alcohol Preparation

cis-Hex-3-en-1-ol and trans-hex-3-en-1ol are called leaf alcohols, though their aromas resemble freshly cut grass. Perfumers define their aroma more precisely: cis-hex-3-en-1-ol has powerful and intensely green grassy odor.1 Traces of cis-hex-3-en-1-ol are used in refreshing top notes in delicate floral fragrance types such as muguet and lilac; in addition, the alcohol is often used alongside geranium oil, galbanum, oakmoss, lavender and mint oils.

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