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Section: Fragrance > Trends

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SC Johnson Line Discloses a 'Full Ingredient List’

SC Johnson has become the first major consumer products company to reveal 100% of its fragrance ingredients down to the component level for its new Glade Fresh Citrus Blossoms Collection.

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2017 Leaderboard: Mane Brings Goals into the Limelight

Perfumer & Flavorist's exclusive insights into Mane’s 2016 financial reports, sustainability strategies, R&D initiatives, M&A activity and how they became sixth ranked in the industry.

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Literature and Scent Come Together at Olfiction Ltd. Event

Olfiction's upcoming event will host a panel of perfumers and experts to discuss the relationship between literature and scent at the British Library on March 27, 2018.

US Beauty Shopping Falls to Lowest Level Since 2008

According to NPD, those cuts are occurring in makeup and fragrance, which are often seen as “for special occasions.”

The collection features a new fragrance, Marine, with scent notes of bergamot, mandarin, jasmine and musk.

The Laundress Launches New Activewear Collection for Fabric Care

The collection includes both a laundry detergent and fabric spray and was formulated to target odor, sweat and buildup.

The Spanish Leather scent starts with the freshness of cardamom and blue eucalyptus. The heart of the fragrance is built around orris butter and suede, while the base is a warm blend of amber, leather, cedarwood and tonka.

Sabine De Tscharner's Inspiration Behind Laundry Sauce's Spanish Leather Scent

From her deep connection with leather notes to the unique challenges of creating long-lasting scents for laundry, De Tscharner shares how the industry is evolving toward luxury fragrance experiences.

“This is about giving people the chance to connect with scent in a way that’s very intentional, immersive and totally personalized,” said Evin Ellis, director of global marketing and e-commerce.

ScentAir Launches Build-Your-Own Sample Pack for Consumer eCommerce Line

Customers can now sample up to six fragrances from the brand’s collection of over 80 scents.

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Keeping Laundry Detergent Fresh

As consumers become more sophisticated with their fragrance choices in home care, air care, candles and car care among others, fragrances are beginning to emerge as a popular feature in laundry detergent products as well.

2014 Flavor & Fragrance Leaderboard

Perfumer & Flavorist magazine’s 2014 Flavor & Fragrance Leaderboard ranks the top companies in the industry. It also includes select exclusive insights from key executives on the state and future of the industry.

Smells like Green Spirit

Eco-friendly cleansers with unusual, feel-good fragrances.

NATUREX Launches BRIGHT 2020

NATUREX has announce the launch of its new strategic plan, BRIGHT 2020.

The Last Word

Perfumer insights on ingredients.

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Taking the Lead

This month's editor's note touches on the uncertainty of the current COVID-19 situation around the world and how it is impacting the companies on the 2020 Leaderboard.

This roundup includes both fine fragrances and air care fragrances.

Fragrance Round Up: Summer Launches

This roundup includes both fine fragrances and air care fragrances.

The spring fragrances range from florals to citrus for debut the essence of spring.

Fragrance Round Up: Spring Launches

Spring-time means swapping out those winter scents with a lighter, more floral fragrance.

Image Credit: © 2018 Alasdair McLellan

Marc Jacobs Introduces Latest Fragrance

Marc Jacobs has released Daisy Love Marc Jacobs, a feminine gourmand fragrance with notes of cloudberries, daisy tree petals and a blend of musks and driftwood.

The Last Word: Wylie Dufresne

What a chef can teach the F&F industry about innovation

The Last Word: Joy Atkinson

The importance of fragrance in a competitive CPG landscape.

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