ScentAir, a company that specializes in olfactory marketing and ambient scent solutions, announced the launch of its Build Your Own sample pack, a new offering from its consumer e-commerce line. Customers can now sample up to six fragrances from the brand’s collection of over 80 scents.
The company hopes that the expansion of the sampling program will make professional-quality fragrances more accessible, experiential and personal, while also reflecting the brand’s continued investment in its direct-to-consumer platform.
“This is about giving people the chance to connect with scent in a way that’s very intentional, immersive and totally personalized,” said Evin Ellis, director of global marketing and e-commerce. “Fragrance should feel like a reflection of your style, your space, your preferences and now, discovering your perfect match is simpler than ever.”
Sample packs can be purchased from ScentAir’s website.
