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Section: Fragrance > Home Care

The collection includes three vision boards, each inspired by its own product in Air Wick’s lineup.

Air Wick Reveals Vision Board Collection with Lindsay Hubbard

Hubbard created a collection of vision boards for everyday hosting occasions.

The Summerween collection includes more than 70 products across body care and home fragrances, including body washes, candles, hand sanitizer and air fresheners.

Bath & Body Works Announces Summerween Collection, Introduces New Fragrance

The collection will feature six fragrances, including new I Scream Float, which sold out in one day on Tik Tok shop.

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3 Articles You Might Have Missed in P&F January 2019

The Jan. 2019 issue of P&F feature discussions on the FEMA GRAS list, creating candle scents, dairy innovations and more.

Understand the nuance of fragrance in cleaning products with the help of the November column, 'A Formulation for Success: Bringing the Supply Chain Together on Ingredient Transparency,' by the American Cleaning Institute.

CLR Cleaning Brand Adds Lavender Scent to Brilliant Bath Line

See the line expansion details and read up on ingredient transparency in fragranced cleaning products.

Element Brooklyn Enters Home Care Category with All Purpose Cleaner

The cleaning formula is safe for most sealed surfaces, including countertops, stovetops and tile.

Industry Associations React to Negative Study on Scented Laundry Products

Take exception to study's methods, conclusions

The three-day event featured a bustling expo hall with nearly 120 exhibitors showcasing unique raw materials from every corner of the globe.

Fragrance Ingredients, Equipment & Technologies Showcased at World Perfumery Congress 2024

Below is a breakdown of each booth Perfumer & Flavorist+ editor, Jacqui Mueller visited during WPC 2024 and the products showcased as well as some images of booths in action.

The fragrance is inspired by Michigan's freshwater coastline, wineries and lavender fields.

Pure Michigan Collaborates with The Aroma Labs, Launches Summer Fragrance

The fragrance was developed in collaboration with custom perfumery The Aroma Labs and is one of four seasonal scents.

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Cinnamyl acetate EU natural – potential from high quality natural ingredients [sample request]

At Techvina, we're passionate about providing the highest quality natural ingredients. Our production process of Cinnamyl Acetate Natural from Cassia Oil uses a modern fractional distillation system that provides the highest recovery efficiency.

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Tide: The History of the Smell of Clean in North America

Throughout the years, Tide has become synonymous with the scent of clean, while evolving to meet the demands of conscious consumers.

The spray is said to reduce unsavory smells by 98% in the kitchen (lasting for up to 2 hours).

MALIN+GOETZ Introduces Alcohol-free Tomato Home Spray with Odor-neutralizing Technology

The brand first struck success with this ingredient with the launch of its twice-sold-out tomato candle.

Sniffing Out the Future: Airzai’s Smart Tech is Disrupting the Fragrance Game

Co-founder and CEO Muneeb Mushtaq explains the research behind his company’s mood-enhancing scents, and where he sees technology leading the wellness and fragrance industries.

The company is maintaining its guidance for full-year 2025 net sales at 1% to 3% growth.

Bath & Body Works Announces New CEO, Releases First Quarter Financial Results

The company’s net sales rose 3% to 1.4 billion and earnings per diluted share were up 29%.

This line is said to be developed with patented odor control technology formulated for specific areas in the home, like kitchens, bathrooms, and pet areas.

Pura Debuts Open Air Technology Designed to Combat Household Odors with Fragrance

This line is said to be developed with patented odor control technology formulated for specific areas in the home, like kitchens, bathrooms, and pet areas.

Unilever scientists have developed a blend of fast-acting ingredients, which activate as soon as the cycle begins.

Unilever's Dirt Is Good Develops 15-minute Cycle Laundry Detergent Using AI

A change in consumer habits, coupled with the rise of washing machines with cycle settings as short as 15 minutes, has created a new consumer need.

“This is about giving people the chance to connect with scent in a way that’s very intentional, immersive and totally personalized,” said Evin Ellis, director of global marketing and e-commerce.

ScentAir Launches Build-Your-Own Sample Pack for Consumer eCommerce Line

Customers can now sample up to six fragrances from the brand’s collection of over 80 scents.

The platform’s data states that 79% of users say that air care products contribute to a greater sense of well-being at home.

Scentmate by dsm-firmenich Outlines Three Olfactive Trends Shaping Air Care This Summer

Consumers are spending more time at home focusing on self-care and mood enhancing rituals, thus seeking air care products as a tool for relaxation.

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[Update 6/1/18] World Perfumery Congress 2018 Attendee List: Who Will You See?

The World Perfumery Congress is the perfect opportunity to connect with top fragrance professionals and companies. Here's a peek at who will be attending this year, updated bi-weekly until the event.

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