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Section: Fragrance > Fine Fragrance
Fine Fragrance
FiFi Perfume Extraordinaire Award Recognizes Signature, Quality and Creativity
Perfumer Harry Fremont, Firmenich honored.
Fine Fragrance
Mane Announces Revamped France Fine Fragrance Creative Center Management Structure
Pierre Parra and Stéphane Trillaud have been tapped to help lead Mane's France Fine Fragrance Creative Center.
Trends
Jean Paul Gaultier & Laura Mercier Names Top Rising Star Personal Fragrance Brands in US by Spate
See the data behind Jean Paul Gaultier’s bringing in 56.5K monthly searches and a +149.6% growth in searches compared to last year.
Trends
State of Fragrance Through 2018: The Rise of the Niche Fragrance
Niche fine fragrance segment has added more than $240 million to the fragrance market since 2014.
Fine Fragrance
Euphoria Star Angus Cloud Partners with Polo by Ralph Lauren Fragrances
Angus Cloud will be part of a digital campaign for Ralph Lauren’s latest fragrance collection, which includes Polo Green, Polo Blue and Polo Red.
Fine Fragrance
Britney Spears to Receive Fragrance of the Year at the HBAs
The pop star with a perfume empire will be recognized for her fragrance Fantasy Britney Spears In Bloom.
Fine Fragrance
Lupita Nyong'o and Saoirse Ronan Named Faces of Calvin Klein Women
"The campaign is an exploration of femininity—a group of women bonded by a common thread; the desire to have the power to create their own identity and to support and lead the way for those that come after them."
Ambient Scent
The Scent of Home: From the Bedroom to the Living Room
As technology and consumer behaviors continue to change, home care fragrance products must remain innovative, while providing a sense of security and stability.
Fine Fragrance
Rich Mess Makes Mark on 2019 Art and Olfaction Awards Shortlist
Created by master perfumer Christophe Laudamiel, Rich Mess features notes of fig, bergamot, grapefruit, sandalwood, saffron, vanilla, leather, cedar and spicy lilies.
Fine Fragrance
The Scent Guru Group Debuts Vegan Rollerball and Limoges Ceramic Duo
The fragrance is inspired by Ayurvedic practices with the intention to help soothe anxiety.
Oral Care
Raw Material of the Week: Mint Piperita EO Cascade SX 983169
Not only is mint a natural ingredient, but also one that is in high demand for its uses in both flavors and fragrances. Firmenich now offers a new mint raw material to enhance fresh and aromatic notes.
News
One-on-One with Quintis Sandalwood Reimagined Contest Finalist Gwen Gonzalez
The perfumer discusses the inspiration behind her fragrance, her fragrance journey and more.
Ambient Scent
Pura Releases Trees of the West in Collaboration with Scents of Wood
The Trees of the West collection will be available on both Pura and Scents of Wood’s websites as home fragrances and wearable fine fragrances.
Fine Fragrance
Bridging the Gap: How Iconic Scents Are Being Repackaged for Gen Z
Matthieu Befve, Givaudan head of Fine Fragrance North America shared, "The Haute Parfumerie segment is one of the fastest-growing markets that resonates with the Gen Z consumer."
Fragrance
The Spritz is a Hit: Annette Green to Receive Perfumed Plume Award
Part memoir, part anthology and part encyclopedia, Spritzing to Success traces Green’s 40-year fragrance industry journey, offering a behind-the-scenes look at the fragrance industry.
WPC Coverage
Scentbird Rebrand and Customer Insight Highlighted in Exclusive
WPC On-Demand
Interview
CEO and co-founder Mariya Nurislamova connects to talk about rebrand details and what the fragrance customer is looking for.
Fine Fragrance
Confessions of a Rebel Expands Line of Gender-fluid, Data-driven Scents
The two fragrance additions will include Love High (a fruity, woody scent) and Almost Single (a spicy, woody scent).
Fine Fragrance
Report: McDonald's Japan Debuts Perfume Designed to Smell Like French Fries
The three scents are plum nori seaweed salt, garlic black pepper mayo seasoning and classic salted.
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