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Section: Flavor > Trends

Japan’s Sweet Tooth Leads to Limited Edition KitKats

While the KitKat was invented by Britain’s Rowntree confectionery company in 1935, the Japanese are the taking the wafer chocolate candy to the next level

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Hostess Launches Limited Edition Cupcake Flavors

Hostess has announced the launch of mint chocolate, strawberry and sea salt caramel cupcakes, available for a limited time.

From Cupuaçu to Clean, Mintel Predicts 2010 Flavor and Fragrance Trends

Six flavor and two fragrance trends predicted.

Photo provided by ONE Brands

Have Your Peanut Butter Chocolate Cake and Eat It Too

Protein bar brand ONE Brands launched its peanut butter chocolate cake flavors from its ONE Bar product line.

Photo provided by Thinkthin

Gut Health in A Cup with Thinkthin’s Oatmeal Line

Taking after the functional product trend, Thinkthin has released a probiotic-fortified oatmeal, which is available in cinnamon almond, maple pecan and blueberry flavors.

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7 Fabulous Food & Beverage Trends

Exotic flavors and trends are starting to emerge in grocery stores across the country and even online.

Comax Flavors introduces the "Butter Dish" Flavor Collection

The flavors, available in several formulations, include Brown Butter, Butter in My Coffee, Nut Butter, Savory Butter and Strawberry Butter.

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Forward Thinking: Top Dawg

The humanization of pet care is a driving force behind pet food innovation, with an emphasis on dogs.

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Wake Up With Coffee Butter

The new addition to breakfast combines your caffeine boost with your bagel. Straight from Japan, MegMilk Snow Brand's "Snow Brand Coffee Soft" is a coffee-flavored butter spread to add a punch to breakfast.

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Forward Thinking: Sensory Sensations

New and interesting sensory concepts, products and restaurants continue to be introduced, such as flavor-enhanced products, mashups, edible nail polish, lifestyle destinations, scented spaces and immersive experiences.

Holiday flavors and spicier notes are more prominent during the Fall and Winter when people seek a sense of coziness and comfort as the days become shorter, according to FlavorSum's guide.

FlavorSum Releases 2025 Seasonal Flavor Guide

The guide offers an overview of seasonal flavor trends across spring, summer, fall and winter in various food and beverage categories.

Part 1 of the Flavorcon trend prediction series is said to examine people's changing expectations about food and beverage brands.

FlavorSum Releases 2024 Flavor Trend Predictions

FlavorSum has released its 2024 flavor trend predictions for the food and beverage space in a two-part blog series.

Social media can inspire people to try new tastes, and in 2023, this trend is expected to grow.

FlavorSum Releases 2023 Food & Beverage Flavor Trend Report

The report features flavors that target health, experience-driven tastes and more.

Flavor Creation: Fusion Flavors

Fusion flavors, or blends, have been around since the cavemen discovered that a cooked, smoky leg of dinosaur had a much better taste than the raw version.

Developments in Flavors and Flavorings

Developments in flavors. A comparison of flavorings currently available with those being offered a decade ago show enormous advances in flavor profiles. Over the years there has been a significant move towards more ‘true to nature’ products and also the introduction of many new flavorings based on unusual natural materials. There will continue to be a large demand for the traditional flavors, but as the food industry tries to stimulate new interest, particularly in convenience foods, there will be an even greater need for new flavoring experiences.

Perfumer & Flavorist 2008 Flavor & Fragrance Leaders

The big news on last year’s Flavor & Fragrance Leaders list was Firmenich’s purchase of Danisco’s fl avor division. The year before that, it was Givaudan’s purchase of Quest. At press time, rumors are again making the rounds regarding another potential merger within the top tier of F&F.

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FlavorHealth Launches at IFT 2016

The new specialty flavor company for natural solutions addressing health and wellness was launched at the Institute of Food Technologists Annual meeting and Food Expo in July.

Sensient Flavors Launches Tea Flavor Systems

Range includes bergamot, almond and mango.

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