Challenge Precedent Question Tradition

Contact Author Michael Stern
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What could an ex-accountant, lawyer and investment banker meaningfully add to a meeting of a professional group of perfumers? Based on my background as a lawyer/accountant and investment banker, I considered such subjects as:

Creating your own tax shelter (or the launching of another women’s fragrance with limited distribution)

Creative department store financing (or how to sell Bloomingdales and survive in business)

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Reasons for the deteriorating balance of payments in the U.S. (or how marketers use diverters in meeting sales goals)