Fragrance > Fine Fragrance | Perfumer & Flavorist

From left: Luzi CEO Roland Altenburger and board member Iris Altenburger, Ph.D.

Luzi Marks 100 Years With Exclusive Rose Variety Developed Over Three Years With Meilland

Rose 1926 combines fresh blooming rose notes with facets of passion fruit, pear, peach and Earl Grey tea.

Satoshi Masamura, president and CEO, Takasago

Takasago Targets High-Growth Markets, Doubles Down on Innovation and Regional Expansion

CO₂ Emission Reduction with BASF Aroma Ingredients

CO₂ Emission Reduction with BASF Aroma Ingredients

Explore how fragrance and flavor companies are approaching Scope 3 emissions, improving transparency, and implementing practical sustainability strategies without compromising performance.

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Julien Maubert, Global Head of Fragrance Division & Sustainability at Robertet

Robertet Enters New Era of Growth, Innovation and Leadership

'As digital olfaction technology continues to advance, we believe it will significantly expand the palette of safe and sustainable fragrance ingredients available to perfumers, while making fragrance development faster and more responsible overall,' says Wiltschko.

Osmo Accelerates Fragrance Innovation Through AI, Molecular Discovery and Scalable 'Olfactory Intelligence' Platform

'Rather than applying a one-size-fits-all approach, Mane co-creates fragrances that are deeply rooted in local usage, rituals and aspirations,' says Samantha Mane.

Mane’s Growth Playbook for a Fragmented Fragrance Economy

CO₂ Emission Reduction with BASF Aroma Ingredients

CO₂ Emission Reduction with BASF Aroma Ingredients

'The fragrance industry is evolving into a high-growth, emotionally resonant, and digitally enabled sector,' says José Balibrea, Managing Director Iberchem/Vice President, F&F Croda. 'With our positioning, craftsmanship, and strategic execution, we are well placed to capture opportunities and outperform the global market over the next five years. I am confident the best is yet to come for us.'

Scaling Fragrance: Iberchem on Growth, Emotion and the New Creative Tech Era

Webinar: Understanding GRAS, Navigating the Future of Food Ingredients

Webinar: Understanding GRAS, Navigating the Future of Food Ingredients

Webinar: Understanding GRAS, Navigating the Future of Food Ingredients - Join us for an engaging webinar on GRAS (Generally Recognized As Safe), a critical framework for qualifying food ingredients in the USA.

Fragrance today is about more than scent alone: it’s becoming a medium for emotion, identity and connection.

dsm-firmenich: Rewriting the Fragrance Playbook with AI, Neuroscience and Full-Stack Sustainability

'CPL’s growth strategy is grounded in investment, innovation and independence,' says Nick Pickthall.

CPL Aromas Charts Its Own Path as Fragrance Enters a New Era of Innovation and Independence

CPL’s strategy is built around targeted geographic growth, proprietary capabilities and a differentiated approach to perfumery.

The fragrance industry is navigating a defining period of transformation, marked by significant shifts in corporate leadership, a profound integration of advanced technology and an industry-wide commitment to a new definition of consumer value centered on emotion, wellness and sustainability.

Fragrance Leaders & Newsmakers 2026: The Great Reset—Leadership Shifts and the 4 Forces Driving the Industry’s Future

Insights from major fragrance houses and upstarts reveal a future defined by the complex, yet integrated, dynamics of human creativity, scientific precision and hyper-local market relevance.

Across leaders and disruptors, the same pattern emerges: the industry is shifting from intuition-led creation to predictive, purpose-driven design.

Fragrance at an Inflection Point

Recent signals point to an industry entering an era of augmented creativity and new horizons.

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Bath & Body Works Keeps Winning the 'Little Luxury' Economy

Consumers may be trading down on big-ticket discretionary purchases, but many are still spending on emotionally rewarding, accessible luxuries.

According to the company, Jasmine Blues, Ôrəbella’s sixth scent and first limited-edition launch, is selling at twice forecast in the U.S. market, underscoring the continued commercial power of emotionally driven fragrance storytelling and Hadid’s influence with younger prestige consumers.

Ôrəbella Secures Series A, Installs CEO as Bella Hadid’s Fragrance Brand Shifts Into Global Scale Mode

The company also announced the appointment of Anish Agarwal as CEO.

Axe Stadium Seat V03

AXE Brings Fine Fragrance to The World’s Biggest Cultural Moment

'Primers, balms, and skin-first formats extend wear, enhance layering, and create more intimate scent experiences without displacing the core fragrance,' says Abby Wallach, CEO and creative architect of Scentinvent.

Swipe, Layer, Wear: Inside the Rise of Fragrance’s New Ritual Opportunity

"Today's consumer is increasingly interested in intimacy, layering, proximity, and personalization."

Kayali’s Eden Sweet Peach | 35 and Eden Plush Pear | 23 launch exemplifies a playful approach to the category, positioning fragrance not just as scent but as a curated cultural experience.

Fragrance in Flux: How Packaging, Formats and Experience Are Redefining the Category

Brands are rethinking format, functionality and storytelling, signaling a category defined less by traditional perfume codes and more by fluid, lifestyle-led consumption.

Osmo has opened a 60,000-square-foot manufacturing facility in Elizabeth, New Jersey, marking a significant expansion of the company’s ambitions to position itself as a vertically integrated fragrance partner powered by artificial intelligence and advanced olfactory technology.

Sneak Peek: Osmo Opens AI-Powered Fragrance Manufacturing Hub in New Jersey as It Expands Full-Service Scent Platform

The facility will enable Osmo to provide end-to-end services spanning custom fragrance formulation, manufacturing, bottling and packaging.