Lay's has relaunched its flavor swap lineup, featuring Fritos, Cheetos, Doritos and Funyuns.
This year's flavor swap lineup includes three returning flavors that merge Lay's chips with Frito-Lay favorites:
- Lay's Kettle Cooked Fritos Chili Cheese Flavor offers a pairing of chili and cheese on top of a Lay's Kettle Cooked chip.
- Lay's Cheetos Flavor offers Cheetos snacks on top of a Lay's chip.
- Lay's Doritos Cool Ranch Flavor offers a pairing of Doritos Cool Ranch flavor and Lay's chips.
- Lay's Wavy Funyuns Onion Flavor offers the flavor of Funyuns rings on Lay's Wavy potato chips.
Stacy Taffet, senior vice president of brand marketing, Frito-Lay North America, said, "What makes the Lay's Flavor Swap lineup so much fun is the combination of flavors our fans know and love to create a new-but-familiar snacking experience. This year's newest addition combines our Kettle Cooked variety and the popular Fritos Chili Cheese flavor to make a powerful addition to an already stacked lineup. We're excited to re-release these iconic swaps after last year's success and to continue delivering the flavor experience our fans are looking and asking for."