The PCHi Technology Summit 2024 set the event record for attendance, hosting 1,000 personal care and cosmetics professionals from August 21-22, 2024, at the Guangzhou Yuexiu International Conference Center in China.
Key Themes
- The need for continuous innovation in a fast-evolving market driven by consumer demands for quality, efficacy, and sustainability.
- Sustainability with a particular focus on green biotechnologies and eco-friendly formulations.
- Advancements in collagen research: Showcased examples included recombinant collagen, innovations in humanized Type III collagen as well as Type IV and Type XVII collagen, peptide-based technologies.
One of the key themes highlighted at PCHi 2024 was the need for continuous innovation in a fast-evolving market driven by consumer demands for quality, efficacy, and sustainability.courtesy of PCHi
Session Highlights
Yan Jiangying, chairperson of the China Association of Fragrance, Flavor, and Cosmetic Industries (CAFFCI), delivered a keynote speech where she examined China’s economic outlook, consumer behavior trends, and how brands can adapt to these shifts while balancing growth, innovation, and risks.
Wang Minyan, chairperson of the China Cleaning Industry Association, highlighted the ongoing transformation within China’s personal care and home care industries. This shift, according to PCHi, underscores the critical role of technological innovation and eco-friendly development in meeting evolving market demands and uplifting industry standards.
