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Section: Fragrance > Trends

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Luxe Brands Announces Partnership With Nicki Minaj

After announcing its Ariana Grande celebrity fragrance has sold $150 million in retail sales, Luxe Brands announced its fragrance partnership with recording artist Nicki Minaj.

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Between Brand and Art: Lush's Gorilla Gallery

On October 11-14, 2017, Lush's Gorilla Gallery presented art installations inspired by its line of fragrances, which told unique stories about the creation of each one.

New FiFi Indie Brand Award to Launch

Will be announced at Elements Showcase in August, in collaboration with The Fragrance Foundation

Private Labels Turning the Tables on National Brands

A recent Datamonitor report takes note of the category’s increasing dominance in India.

The collection will include acclaimed brands such as Montale, Mancera, Thameen London, Vilhelm Parfumerie and Acqua di Parma.

Scentbird Launches Curated Collection of Perfume Brands from Neiman Marcus

The collection will include 30 fragrances curated by Neiman Marcus available through Scentbird’s flexible subscription model.

What are consumers searching for in terms of fine fragrance? Spate dishes on the top two rising stars.

Jean Paul Gaultier & Laura Mercier Names Top Rising Star Personal Fragrance Brands in US by Spate

See the data behind Jean Paul Gaultier’s bringing in 56.5K monthly searches and a +149.6% growth in searches compared to last year.

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P&G Brands Acquired by Coty

P&G accepted Coty's offer of $12.5 billion to merge 43 P&G beauty brands with Coty.

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F&F Innovation and Brand Needs

A look at the innovation needs of food, beverage, and personal and home care brands, and a survey of recent F&F innovation literature.

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The Power of Scents and Brands

Never before has an interactive discussion between a fragrance house and its client taken place in a public setting. Never before until today, that is—when Jeb Gleason-Allured, editor in chief of Perfumer & Flavorist and Global Cosmetic Industries magazines, and program director of the World Perfumery Congress (WPC), brought both to the stage to lead attendees through the dynamics of the client-perfumer relationship and the power it brings to brands.

Celebrating Perfumery and Indie Brands

Highlights from the Elements Showcase, New York

Traackr ranks beauty brands based on their VIT Score, which measures visibility, impact, and trust.

Traackr Announces Top 10 Fragrance Brands

Sol de Janeiro tops the list as number one fragrance brand.

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Study Finds Natural Niche Brands Prime for Acquisition

Consumer demand for natural personal care products is driving a major shift from niche distribution channels to more mainstream mass retail outlets, which is triggering a sharp increase in sales, according to a recent study by Kline & Company.

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Valeur Absolue Brings Wellness Fragrance Brand to the U.S.

Featuring perfumes infused with semi-precious stones, Valeur Absolue aims to reinvent the morning perfume ritual with its line of wellness-oriented and natural scents.

P&G Seeks Scent Connection with Consumers Through Gain Brand

One the strongest subliminal connections consumers experience is through scent, and smart brands are building ways to capitalize on this connection.

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CBD Compliance: What Beauty Brands Need to Know. Download your FREE guide

Analysts estimate the revenue generated by CBD skin care products in North America to be around $645 million and expects the market to expand at a staggering 33% annually through 2027. However, regulation on CBD is coming. What should brands do? Here's what you need to know to make that call.

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Laundry Logic: Fueling Purchase Intent through Fragrance & Lifestyle Trends

The power of scent can provide the pivotal opportunity to activate shopper interest and deliver the winning “wow” factor.

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Infographic: Laissez Les Bons Temps Rouler

Or, "let the good times roll." What better way to celebrate Fat Tuesday than with rich aromas and flavors? Check out some flavors and scents and see what inspires you.

Confessions of a Rebel's Get A Room and Order Champagne offers scent notes of raspberry, mandarin, jasmine, cocoa, patchouli and vanilla.

Discover The Latest Genderless Fragrance Launches

According to a recent report, the unisex fragrance market is expected to reach $190 million by 2025.

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