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Section: Fragrance > Trends
Trends
Seven Predicts Fragrance Trends for Autumn-Winter 2015/16
Trends include the return of oud, the enduring popularity of rose and a focus on leather notes in next year’s fragrance collections.
Trends
Oriental Scents Strong Trend in Home Care Fragrance in Middle East, Africa
Euromonitor analyst Anaïs Mirval says traditional oriental scents, Oud in particular, are enjoying growing popularity in laundry detergents in the Middle East and Africa.
Fine Fragrance
1, 3, 6, 7, and 8
Three perfumers discuss their translations of couture into scent.
Trends
Ungerer Expects Oud, Oriental Scents Will Influence 2014
Fragrances focus on “blends of oud and rich spice including saffron and cardamom" as well as "rose and leather" and "unusual twists on violet and lemongrass.”
Trends
Fragrance Trends: Global Fragrance -- Not Making Scents
The fragrance industry faces declining sales, increasing competition and a shorter shelf life. Valued at $25 billion last year, the global market for fragrance continues to flounder, with sales increasing at a rate that is slower than the average growth for the industry as a whole (see T-1). Why is this market proving to be such a challenge?
Trends
Bell Flavors & Fragrances EMEA Reveals 2015 Fragrance Trends
The two main categories include the so called “Fragrance Comfort Zone” and the “Fragrance Innovation Zone”.
Trends
The Global Fragrances Market – Bringing Fragrances Closer to Consumers
The demand for premium fragrances has bright days ahead, but traditional brands (especially luxury designer brands) will need to adapt to face the growing competition from niche and “indie” players.
Trends
FragranceLock it and Throw Away the Key
FragranceLock has launched a fragrance finishing spray to create longevity in applications.
Trends
State of Fragrance Through 2018: The Rise of the Niche Fragrance
Niche fine fragrance segment has added more than $240 million to the fragrance market since 2014.
Trends
Unisex Fragrances to Lead Growth in UK Fragrance Market to 2017
Unisex fragrances are set to lead growth through 2017, predicts research firm Canadean. Men's fragrance is forecast to fall below the line for both value and volume growth.
Trends
Fragrance Creators Conduct Attendee Survey at WPC to Identify Emerging Fragrance Trends
More than 250 attendees participated in the survey, which provided valuable data that will shape future fragrance developments.
Trends
Fragrance Trends
Nevertheless, all of these future trends could be modified because of the development and proper utilization of new synthetic products. Modern perfumery today has no room for the sleepy ways of the past. We are all living in the jet age of fragrance marketing. We are all put to the task to keep pace with this puIsating market.
Trends
Fragrance Trends
Perfume collections, celebrity-inspired fragrances and movie/book-inspired scents are some of the top trends appearing in fragrance releases today
Trends
Rethinking Fragrance
Years ago, one could say that a great advertising campaign with a sexy or romantic theme would easily lure the consumer to the counter to make a purchase. The cliché that “sex sells” is not necessarily the case anymore. This article compares the olfactive and retail landscapes of then and now, challenges in the perfumery landscape, fragrance and brand DNA, and more.
Trends
Rethinking Fragrance
From consumer discovery to product formats and unusual notes, perfumery is evolving faster than ever.
Trends
Mobile Fragrance
This spring, Japanese telecom company NTT Communications will launch a pilot test of a combined audio/visual/olfactive offering called Mobile Fragrance Communication.
Trends
Ethnicity and Fragrance
A new ethnic consumer report from NPD Group, The Changing Face of Beauty, highlights the fact that “‘women of color’ are diverse, rapidly changing and defy generalization"
Trends
Fragrance and Transparency
It is not coming because of any pending legislation, but rather because of a desire from consumers and some consumer goods companies to lift the veil of secrecy from fragrance ingredients.
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