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Section: Fragrance > Trends

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Gourmand Fragrances Make a Splash in Bath and Body

Spring/summer trends include gourmand-inspired bath products in scents such as Caramel Waffle, Lemon Pie, Cherry Tart and Blueberry Muffin.

The F&F Horizon: Mintel Predicts 2009 Consumer and Beauty Trends

Calls for greater transparency and the rise of "beauty foods"

Woody, vanilla and powdery notes all tie in the top four of both women's and unisex fragrances.

Top 10 Most Popular Perfume Notes for Women and Unisex

Woody, vanilla and powdery notes all tie in the top four of both women's and unisex fragrances.

Report: Fragrances Among Top Three Health and Beauty Sectors in Russia

Women's fragrances in Russia held the majority of the sector in 2012 although the report predicts that due to the blurring boundaries between women's and men's fragrances, men's fragrances will grow ahead of categories in that sector.

Revuze has used its AI platform to track the fragrance trends of the first half of 2020 and set projections for H2.

Revuze Releases H1 2020 Fragrance Trends and H2 Projections

Revuze has used its AI platform to track the fragrance trends of the first half of 2020 and set projections for H2.

Personal Impressions on the Relationship between Buyers and Suppliers of Fragrance

Every marketer of fragrances wants to understand perfumery, odors, and the vocabulary of the art. This can be accomplished best by a continuing series of educational seminars presented by fragrance suppliers. The seminars are not sales pitches, but are simply educational presentations with smelling samples to illustrate the notes and vocabulary. They are attended by people in marketing, market research, R & D, sales, etc.

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Fragrance as a Reflection of Socio-economic and Cultural Condition

The possibilities could be endless for new ideas, but will the products be as far reaching? How can we move outside the limits of existing perfumery for new fragrance types? How could it be that in this age of genetic engineering, we have not started a new family of fragrance notes in over fifty years that did not already fit into an existing lineage?

State of the Fragrance Industry: Socialist Countries and Eastern Bloc

The Eastern European market is a very different market. Perhaps it is not an easy market, but because of its undersaturation, it represents a great challenge and very good opportunities.

Establishing and Operating a Fragrance House in the Middle East

There are various factors that made Dubai an attractive region for a growing fragrance house. “There is a large availability of good staff with a great work ethic,” says Chris Pickthall, CPL Aromas Group CEO.

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Indigo Perfumery and Hedge Gallery Present Palettes for the Senses

Indigo Perfumery and Hedge Gallery have partnered together to create the Palettes for the Senses: Art + Scent Demystified, a cross-disciplinary exhibition that pairs paintings from the gallery with scents for an immersive experience.

Analysis of Online Personal Care Gift Pack and Fragrance Categories Released

Clavis Insight Index (CI2), which measures brand online store presence and performance, shows Burt’s Bees and Guess fragrances are best positioned to win their respective categories in the online channel, based on their online store presence and performance in early November 2014.

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Gourmand and Roses: Fragrance Trends See a New Twist to the Spritz

This year's fragrance trends offer a new spritz to rose, gourmand and powdery notes.

The Body Fragrances market was characterized by shoppers investing in luxurious scents, including reboots of classics which often meant an increased price point, cleaner formulas, celebrity-backed brands, and functional scents.

Key Drivers in Home and Body Fragrance Markets According to Kline

Home and body fragrance came together to generate upwards of $20 billion in retail sales last year.

Products in the beverage category are often early adopters of global flavors, whether they are recently trending ingredients like yuzu, lemongrass and turmeric, or now-mainstream beverages like horchata, chai masa or bubble teas.

5 Trends Highlighted in T. Hasegawa's Regional and International Cuisine Flavor Report

Gen Z, as with many markets, is driving innovation due to its relationship with social media.

On TikTok, Arabian perfumes are receiving an average of 9.2M views a week on TikTok, which is considered to be a very high view score according to Spate.

Arabian Perfume and Pistachio Perfume Named Top Growing Fragrance Trends in U.S.

The report outlines that Arabian perfume has an average of 25.1K monthly searches and +173.9% YoY growth with high competition yet one market leader: Arabian Oud.

According to Dumski, consumers are turning toward fragrance to provide healing and wellness solutions for mind and body.

Pura's Chief Fragrance Experience Officer Weighs in on Consumer Demands and Evolving Trends

Mara Dumski began her fragrance journey at IFF, where she worked for 25 years.

Changing Trends in the Marketing of Fragrances, Women’s and Men’s, in the United States

Perhaps television is part of the answer. What the fragrance industry needs is stronger consumer acceptance, which can be generated by television. The use of television as a vehicle to build stronger consumer acceptance will become much more meaningful in the next five years.

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