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Section: Fragrance > Trends

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Stop and Smell the Roses With Phlur’s Améline

Created by perfumer Nathalie Benareau, the fragrance features rose, Italian bergamot, pink pepper, patchouli and sandalwood notes.

The Value Sweet Spot: Consumers Want it All

New report highlights how a "recessionary mindset" may reshape food, beverage, personal care and home care categories for good.

Global Fragrance Sales are Making a Comeback, Report Says

A Companies & Markets report says U.K. holiday shopping season results are expected to show a boom year for fragrances, thanks to exciting new releases.

Nielsen IG's Kymberly Graham shares, 'How do you keep a Black beauty consumer engaged? Relevant products. There's an opportunity to better market to that consumer because they're there, and you have their attention, how do you continue to increase your relevancy with them?'

Nielsen IQ Talks Black Beauty Consumer Spending Power & Opportunities for Segment Innovation

Nielsen IQ’s VP of Global Marketing & Communcations, Kymberly Graham shared insight into the Black beauty consumer’s spending power and the opportunity for brands.

US Prestige Women's Fragrance Q1 Sales Jump 8%, Says NPD

U.S. prestige women’s fragrance dollar sales jumped 8% while units were up 3%, and the average price was up 5% in the first quarter of 2013 compared to the same time period last year.

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Spice and Seasoning Market Kicks It Up a Notch

A recent report projected that the U.S spice and seasoning market will grow at a CAGR of 6.79%, attributed to strong growth in organic products and uses in perfume.

KFC releases its chicken scented firelong. Photo: KFC.

Walmart Will Sell KFC's Chicken Scented Firelogs This Holiday

Deck the halls with chicken-scented fire logs.

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Givaudan Lets You Rise and Shine to Digital Scents

Wake up and smell the coffee, chocolate, peppermint and paradise with Givaudan's latest investment, the Sensorwake alarm clock.

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Editor's Note: A Single Ingredient Can Tell Many Stories

One of the strengths of the F&F industry is its ability to connect people through storytelling. Each ingredient, flavor and fragrance tells a unique story through our sense of smell and taste.

Which Fragrance Houses Will Still Be Standing in 2020?

The role of fragrance innovation and industry transparency in survival and success in the 21st century

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Spritzing to Success: Annette Green’s 40-Year Fragrance Journey

“Annette was at the forefront of developing a framework for the industry,” said Rose Marie Bravo, former chief executive of Burberry.

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Take a Bite Out of Scent: Gourmand Trends are Here to Stay

Have you ever smelled something so potent you felt like you could eat it? In honor of April as national pecan month in the U.S., Givaudan shares the impact of gourmand scents in the fragrance industry.

Oriental Scents Strong Trend in Home Care Fragrance in Middle East, Africa

Euromonitor analyst Anaïs Mirval says traditional oriental scents, Oud in particular, are enjoying growing popularity in laundry detergents in the Middle East and Africa.

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Belle Aire Creations Promotes Stacey David to VP of Sales

Stacey David will now be leading and expanding a senior sales executive team for Belle Aire Creations as vice president of sales, using her strategic initiatives to help grow the company.

State of the Fragrance Industry in North and South America

To address the state of the fragrance markets in North and South America today requires a mentality comfortable with paradox. One must be a realist and a seer, a cynic yet an optimist, a traditionalist yet an iconoclast, a student of facts with the vision to look beyond them. I don’t lay claim to any of these combinations. But let’s give it a try.

Men's Fragrance On Growth Spurt in Spanish Market through 2017

With a value Compound Annual Growth Rate (CAGR) of 0.5%, fragrances is set to be one of the five fastest growing health and beauty sectors in Spain to 2017, research firm Canadean predicts.

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Air Care: How Scent & Strategy Combine to Expand Category Growth

Looking ahead for 2020 and beyond, expect to see fragrance fueling the air care category in four essential areas: malodor control, wellness positioning, limited editions, and vehicle care.

Search trends in the United States for unisex perfume 43.5% since last year, per Spate.

Spate: U.S. Consumer Trends in Perfume, Hair and Skin Care

Unisex perfume search trends grew 43.5% since last year and bubble braids grew 65.7%, per Spate.

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