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Section: Fragrance > Trends
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FragranceLock it and Throw Away the Key
FragranceLock has launched a fragrance finishing spray to create longevity in applications.
Jul 28th, 2016
Report: Fragrance Luring Beauty Seekers to New Products
Fragrance is becoming an added benefit in cross-category beauty products, and fragrance products themselves are offering additional benefits as well, reports Mintel.
Aug 11th, 2014
The Last Word: CSA/SFC Meeting Explores Sensory Innovation
An overview of the foodie landscape, translating flavors to perfumes and more.
Mar 21st, 2014
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F&F Literature Review: Smell It to Believe It
In this literature review, P&F takes a look at the benefits of scent branding and some of the health benefits that come with it.
Jan 23rd, 2018
Recent holiday scents include a Glasshouse fragrance collection, Amaffi perfumes, Literie candles and more.
Deck the Halls with Recent Holiday Scent Launches
See the latest scents from brands including Glasshouse, Amaffi, Literie, Bath & Body Works and L'Occitane.
Nov 14th, 2022
The fragranced portion of this issue digs into fragrance marketing, shifts in consumer trends and sustainability.
Leading Consumer Demands Shaking Up the Fragrance Industry
The February 2023 issue also digs into better-for-you flavor formulations.
Feb 1st, 2023
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Mary+Jane Launches Blue Dream Perfume on 4/20
Mary+Jane will launch Blue Dream on April 20, 2018, which will be a cannabis-inspired fragrance with floral, spicy and light scents.
Apr 19th, 2018
KIERIN NYC fragrance collection, embodying the inspirational vibes of a pivotal generation: Highline Flirt, Nolita Noir, Santal Park and Sunday Brunch inspired by a culturally diverse, motivated and thoughtful city lifestyle. (PRNewsfoto/KIERIN NYC)
Kierin NYC Launches Fragrances Inspired by The City
Ahead of its BeautyCon NYC official launch, Kierin NYC has released details about its debut collection of fragrances inspired by the city.
Apr 13th, 2018
Headlines have shown a significant shift in consumer behavior, focusing on the growing trend of layering different fragrances to create personalized, unique scent experiences.
The United States Enters its Fragrance Layering Era
Headlines have shown a significant shift in consumer behavior, focusing on the growing trend of layering different fragrances to create personalized, unique scent experiences.
Dec 1st, 2024
Students Illustrate Link between Fragrance and Fashion
This year’s theme for the competition was "A Scentsational World."
Sep 8th, 2014
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2017 Leaderboard: Robertet Focuses on Organic Growth
While already having success in the F&F industry, Robertet plans to continue its growth with goals focusing on organic growth and continuing partnerships to develop new ingredients and work with technology.
Jun 28th, 2017
Peroni Nastro Azzurro and luxury fragrance and body care brand Ellis Brooklyn partnered to release The Italian Spritz Collection, a six-pack of gender-neutral scents by Ellis Brooklyn, each paired with the tasting notes of a Peroni or Peroni-infused spritz cocktail.
Explore These Fresh Flavor-inspired Fragrance Launches
From fine fragrances to candles to even cheese-scented nail polish, catch up on the latest flavor-inspired product launches.
Nov 15th, 2022
With the launch, Generation will introduce three exclusive fragrance ingredients created using OI technology: Glossine, Fractaline, and Quasarine.
Osmo Launches AI-Powered Fragrance House, Generation
Perfumer & Flavorist+ asked the company's CEO and master perfumer about how this new fragrance house will harness its proprietary technology to elevate fragrance formulation.
Mar 5th, 2025
Swede Tooth includes fragrance notes of watermelon, raspberry, cedarwood and musk.
Snif Announces Launch of Swede Tooth Fragrance
The fragrance is inspired by Swedish candy, which is trending online with Gen Z consumers.
Jun 3rd, 2025
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Fly Free Over Fragrant Lavender Fields in France
At this year's World Perfumer Congress, Givaudan provides a 360 degree video of lavender fields in France to give viewers an inside look at the world of perfumery.
Jun 15th, 2016
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Nathalie Lorson, Firmenich, Creates Fragrance Inspired by Pantone
Inspired by Pantone's 2016 color of the year, the award winning perfumer creates a new, gender-neutral fragrance evoking tranquility.
Dec 4th, 2015
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Polluting Perfume? Study Suggests Link with Air Pollution
A recent study in Science has found that consumer and industrial products attribute more to air pollution than previously thought.
Mar 6th, 2018
Fragrance #6 on Shoppers' Holiday Lists, Study Reveals
An NPD Group study shows fragrance is the #6 item on consumers' shopping lists; 14% of consumers plan to buy fragrance; 17% purchased fragrance as a holiday gift.
Dec 10th, 2012
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