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Section: Fragrance > Trends

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Scent & Spirit: Poisons, Potions and Perfumes

Danger and beauty have always gone hand-in-hand—or in this case, nose-in-heart—when it comes to some of the world’s most poisonous flowers. Here, we take a historical sniff at how oleander, datura and belladonna among others have been used for centuries in fragranced potions; with recent perfumers paying homage to the flowers’ alluring powers in the niche fragrance scene.

Art, Science and Society: Keys to Sensory Success

The 21st Century has already set a sensory revolution in motion that will expand and change the fragrance industry as it creates a society eager for products and services that improve the quality of life and sense of well being of the consumer.

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Fragrance That Mists, Sticks and Slides

In terms of innovation, the fragrance industry has stepped into novel applications, such as scented temporary tattoos, to embrace fragrance in unexpected ways.

Euromonitor consultant, Carmen Silva, states that fragrance houses, brands and retailers will more greatly leverage AI, AR and VR to drive engagement and immersion with fragrances.

Investigating Fragrance Marketing And Purchasing Trends

Hear market projections from an industry researcher on purchasing, consumer trends, technology influences and more.

Brooklinen's Bright Idea offers scent notes of geranium, vetiver and cardamom.

Recent and Upcoming Launches in Fragrance

From fine fragrances and candles to sustainable packaging and holiday exclusives, here are the latest headlines in fragrance launches.

State of the Fragrance Industry in North and South America

To address the state of the fragrance markets in North and South America today requires a mentality comfortable with paradox. One must be a realist and a seer, a cynic yet an optimist, a traditionalist yet an iconoclast, a student of facts with the vision to look beyond them. I don’t lay claim to any of these combinations. But let’s give it a try.

The Value of Naturals, DNA Barcoding, Alternative Solvents and Beyond

Highlights from the 33rd International Days of Essential Oils & Extracts.

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Scent & Spirit: Shamanism and Scent

What does mysticism smell like? We venture away from the glossy perfume counters of today and into the fumes of the past where our ancestors used scent as a portal to explore transcendence and magic.

Celebrating Perfumery and Indie Brands

Highlights from the Elements Showcase, New York

Fragrance for Today—and Tomorrow?

Our present situation is that fragrances in today’s products need to be not only attractive to the consumer, but also safe, cost effective, readily available in large quantities, and stable under a variety of conditions.What will the future bring? The answer is very simple, and a repeat of my earlier statement--it is going to bring whatever the consumer wants.

Q&A Followup: Global F&F Ingredient and Application Trends

Analyst Pauline Tang answers readers' questions

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WPC 2012 Conference, Exhibition and Sponsorship Details Announced

World Perfumery Congress information continuously updated on new website

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Scents and Sensibility Come Together at IFRA UK Fragrance Forum

The Fragrance Forum has announced that its seventh annual forum will take place on October 12, 2017, and will focus on the theme Scents and Sensibility, named in honor of the 200th Anniversary of Jane Austen’s death.

Impact of Fragrance Changes on the Asian and Pacific Region

Asia-Pacific is a highly dynamic and complex series of individual markets which often have little in common except their geographical location. As economic wealth leads to experimentation, we are likely to see growing numbers of Western products appearing in the... markets of Beijing, Shanghai and Guangzhou. Many of these products will set the standard for locally manufactured products to follow.

Safety and Regulatory Aspects of the 90’s — Environmental Trends

The fragrance and cosmetic companies will he under increasing scrutiny and pressure from customers to he more conversant and knowledgeable about issues relating to product safety and environmental safety. The consumers’ concerns will influence company marketing and sales platforms for the 90’s and beyond. This overview will assist you in better understanding the issues and complexities that the fragrance and cosmetic industries will be facing in a changing consumer environment in the 90’s.

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Royalty And Fragrance: A Tale Of Two Palaces, Part 1

In our Scent and Spirit edition, part one of this two-part series explores the lush fragrances of the sultan’s court of the Deccan era in India from 15-1700s.

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Fragrance as a Reflection of Socio-economic and Cultural Condition

The possibilities could be endless for new ideas, but will the products be as far reaching? How can we move outside the limits of existing perfumery for new fragrance types? How could it be that in this age of genetic engineering, we have not started a new family of fragrance notes in over fifty years that did not already fit into an existing lineage?

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Techy Fragrance Innovations Turn Heads (and Noses)

Moodo is serving up fragrance capsules similar to popular single serve coffee pods, giving consumers options to customize home fragrance favorites on their smart phone.

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