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Section: Fragrance > Trends

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Bringing Transparency to Fragrances in Cleaning Products

"This is a core piece of our corporate responsibility program and committment to transparency as a wholte at Clorox," says Aileen Zerrudo, the company's director of corporate communications. "We felt that we wanted to address that interest [by consumers] in knowing what's in cleaners."

Computerized Laboratory Mixing Station for Perfume Oils

A very high qualiiy standard is possible through automation. This means low costs. This is the basis for success in an ever stronger competitive market.

According to the platform, AI perfumes are part of the Sensory AI meta-trend, boasting a search volume for “sensory AI” that has grown by 2400% over the past 24 months.

AI Perfume Tops Charts on Exploding Topics

According to the platform, AI perfumes are part of the Sensory AI meta-trend, boasting a search volume for “sensory AI” that has grown by 2400% over the past 24 months.

Natural sources are predicted to hold a sizeable share of the aroma chemicals market through 2026.

Global Aroma Chemicals Market Expected to Grow

Data from Graphical Research suggests that the rising demand for organic ingredients and the persistent use of aroma chemicals in cosmetics is expected to drive market growth.

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18.21 Man Made Offers Tobacco Spirits Cologne

Created with a Prohibition Era vibe, the 18.21 Man Made Sweet Tobacco Spirits is a masculine cologne with tobacco, citrus, vanilla, saffron and musk notes.

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{slideshow} Network and Connect at WPC 2018

Attend one, or all, of these networking events to catch-up with a colleague or to make a new contact at the 2018 World Perfumery Congress.

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CPL Aromas Dubai Announces New General Manager

Yousef Yasmineh was announced as CPL Aromas Dubai’s new general manager, bringing his knowledge of consumer trends to provide insight on consumer habits on a regional and country-by-country basis.

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India: The Crossroads of Flavor and Fragrance

There are eight magical ingredients that enhance both, traditional Indian cuisine and perfume. Angad Rai, master Indian specialty chef, Trident Bandra-Kurla-Mumbai, and Krishan Mohan, perfumer, share their creations and the role these ingredients play in each.

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Innovation for Changing Local and Global Realities

Insights at the intersection of technology, ingredients and consumer understanding

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Today's Natural Aroma Chemicals and Their Sources

Obtaining natural aroma chemicals by direct isolation from food sources is the oldest method of obtaining such materials, and indeed, as has been noted before, isolation of materials from natural sources is the de facto origin of organic chemistry.

Holiday Retail Report Reveals New Consumer Expectations

EGC Group notes consumers' expectations for seamless experiences from in-store to digital are on the rise; consumers report they're willing to pay more for great experiences with brands.

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Forward Thinking: Crafting Beauty with Nature’s Resources

Demand continues to increase for natural products in fine fragrance and skincare.

In this podcast, Mark Knitowski discusses the intricacies of blind smell tests with consumers, fragrance marketing and more.

Two Sense: Fragrance Marketing & Understanding Consumer Perception

In this podcast, Mark Knitowski discusses the intricacies of blind smell tests with consumers, fragrance marketing and more.

Female and male consumers differ in desired functional demands in fragrances, while personalization remains popular among younger generations.

Unlocking Fragrance Consumer Trends in Western Europe

A deep dive into consumer preferences in fragrance purchases highlighted notable distinctions in how men and women prioritize specific functional details.

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Q Research Solutions and Tragon Corporation Announce Merger

Q Research Solutions and Tragon have merged companies to become QRS-Tragon. The merger will include enhanced services in sensory and consumer research and additional testing facilities.

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Nick Pickthall Joins IFRA UK as New Chairman

After joining CPL Aromas 16 years ago, Nick Pickthall has advanced within the fragrance field to gain the position as chairman of IFRA UK.

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Bill Blake Named CFO of the Year Finalist

Vigon Vice President of Finance and Strategy, Bill Blake, is nominated as finalist for the CFO of the year award.

Kohler Stillness Bath features an experience tower which emits aromas from essential oils. Photo: Business Insider.

Kohler Unveils Aroma Smart Bath at CES 2021

This bath is designed to transform any bathroom into a spa-like environment for quiet mindfulness, offering a sanctuary for self-care and wellbeing.

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