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Section: Fragrance > Trends
Trends
Report: Emerging Markets to Dominate Top Five Largest Economies in 2020
Euromonitor predicts China will become the world's largest economy in 2017; emerging markets expected to overtake developed countries in their share of global economy in Purchasing Power Parity terms in 2013.
Trends
Born in the U.S.A.: IFRA NA Delivers “A Symphony of Senses”
The event, “A Symphony of Senses,” provided a rare opportunity for legislators and staff to interact directly with a trio of perfumers who each presented a perfume inspired by a different musical genre.
WPC Coverage
Inter Parfums Provides Exclusive Interview for
World Perfumery Congress On-Demand
Inter Parfums' Walter Johnsen weighs in on recent innovation in the fragrance creation realm and more in this entertaining session.
Trends
Global Sandalwood Oil Market Growth Driven by Aromatherapy and Personal Care Products
The global sandalwood oil market is forecasted to reach a market valuation of $188 million by the close of 2033.
Fine Fragrance
6 Fine Fragrance Trends for Fall 2024 According to Scentmate by dsm-firmenich
Scentmate has framed the evolution of trends for this autumn and winter in four major sensory concepts: the elevation of clean scents, premium fruits, floral extreme, and back to the roots, which translate into six olfactory trends.
Trends
CBD Compliance: What Beauty Brands Need to Know. Download your FREE guide
Analysts estimate the revenue generated by CBD skin care products in North America to be around $645 million and expects the market to expand at a staggering 33% annually through 2027. However, regulation on CBD is coming. What should brands do? Here's what you need to know to make that call.
WPC Coverage
Scentbird Rebrand and Customer Insight Highlighted in Exclusive
WPC On-Demand
Interview
CEO and co-founder Mariya Nurislamova connects to talk about rebrand details and what the fragrance customer is looking for.
Fragrance
Salt & Straw Collaborates with Imaginary Authors to Launch Dipped in Chocolate Perfume
This is the second collaboration between the two Portland-based brands.
Ambient Scent
Sniffing Out the Future: Airzai’s Smart Tech is Disrupting the Fragrance Game
Co-founder and CEO Muneeb Mushtaq explains the research behind his company’s mood-enhancing scents, and where he sees technology leading the wellness and fragrance industries.
Trends
NPD Analyst Asks Why 36% of Men in U.S. Study Don't Wear Fragrance
Brenna Phelan, manager and fragrance industry analyst at NPD, examines why 36% of men in the U.S. don't wear fragrance; 37% reported in an NPD study that they are simply "not interested."
Ambient Scent
Pura's Chief Fragrance Experience Officer Weighs in on Consumer Demands and Evolving Trends
Mara Dumski began her fragrance journey at IFF, where she worked for 25 years.
Fine Fragrance
The Estée Lauder Companies' New Research Project to Decode the Scent-Emotion Connection
The Estée Lauder Companies seeks to decode the neurological connections between fragrance and emotion to drive fragrance product development, packaging innovation, the development of consumer experiences and marketing claims, and more.
Ambient Scent
Scentmate by dsm-firmenich Outlines Three Olfactive Trends Shaping Air Care This Summer
Consumers are spending more time at home focusing on self-care and mood enhancing rituals, thus seeking air care products as a tool for relaxation.
Trends
TikTok is Driving Gen Z Consumers to Become More Engaged in Fragrance
There has reportedly been a spike in fragrance-related content on the social media platform, which has driven interest in the segment by Gen Z users, according to Circana.
Trends
Middle East Fragrance Market Driven by Social Media Marketing, Male Consumer Growth and Well-being
The Middle East fragrances market is projected to reach $4,414.1 million by 2027.
Personal Care/Beauty
Q1 2023 US Beauty Sales Driven by Lips, Prestige Fragrance, Clinical Skin Care & More
“Following a stellar 2022, the beauty industry continues to bask in the glow of growing sales,” said Larissa Jensen, beauty industry advisor at Circana.
Ingredients
Industry Experts Discuss Artificial Intelligence Innovation and Role of Robotics in Flavor and Fragrance Industry
Learn more about how the industry is applying these technologies while keeping humans at the center of innovation.
Ingredients
How to kill great new product ideas through diligent application of proven packaged goods techniques
We all see the value in following the traditional packaged goods approach in certain marketing situations. But in many instances, the classical methodology to new product development is dead wrong.
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