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Section: Fragrance > Ambient Scent
Ambient Scent
Scentmatic x Biotope Host AI Scent Experience Pop-ups
AI analyzes the data on how to perceive more than 5,000 scents extracted from customers of the nose shop in advance and verbalizes each person's favorite scent.
Ambient Scent
New-Age Ambience: The Topics Spearheading Ambient Scent Development
Journalist Eddie Bulliqi spoke to Sozio marketing manager, Kristyne Chaparro, to further discuss the thoroughly modern trends driving the air care market.
Ambient Scent
Scent Lab Launches Just Beachy Summer Collection
Scent Lab provides a fragrance guide with recommended blends and a scent quiz to help customers find their preferred blend.
Ambient Scent
Scentbird Acquires Drift Car Air Freshener Subscription
Known details include Scentbird and Drift will maintain their separate subscription models with a bundled offering set to debut in 2023.
Ambient Scent
Siblings Launches Scent No.12 Candle Kit
Scent No.12 is a 10 oz. candle that holds scent notes of cannabis, mint and sage.
Ambient Scent
OVR Debuts First Spatial Scent Technology for the Metaverse
The patented microtechnology is designed to create nano bursts of scent without heat or fans.
Ambient Scent
Pura x Caswell-Massey Collab on Yellowstone Smart Diffuser Set
The set includes Pura's Smart Home Diffuser and two Caswell-Massey fragrances inspired by Yellowstone National Park.
Home Care
Home Care Scent Trends Shifting Toward Gourmand Notes & Natural Escapism
An industry expert weighs in on evolving consumer demands, the growth of AI, and emerging technologies in the home care segment.
Ambient Scent
Apotheke Collabs with Shake Shack on Candle Duo
The Apotheke x Shake Shack Burger & Fries Candle Duo uses Headspace technology, ScentTrek from Givaudan, to create the candles.
Ambient Scent
It’s in the Air: ScentAir Launches Marketing Management Tool
The platform will allow users to remotely manage multiple scent devices and customize scent marketing strategies.
Ambient Scent
Scent & Fire Fragrance Company Promotes Self-care for Mental Wellness
Founder Monisha Edwards is on a mission to tackle mental health issues with products designed to de-stress environments.
Ambient Scent
Air Care: How Scent & Strategy Combine to Expand Category Growth
Looking ahead for 2020 and beyond, expect to see fragrance fueling the air care category in four essential areas: malodor control, wellness positioning, limited editions, and vehicle care.
Personal Care/Beauty
OnScent and Ascents Labs Launch World's First Clinically Validated Scent Wellness Platform
The collab is designed to combine the technical and regulatory abilities of OnScent with Ascents Labs' research and development in the field of clinically-validated wellness scents.
Trends
Kline Study Finds Home Fragrance Market in the Strongest Position Yet
According to a study by Kline, the U.S. home fragrance market is in one of its strongest positions with the strongest growth since 2010 in 2015.
Ambient Scent
Scentmate by dsm-firmenich and Sowvital Launch Flower-Inspired Candle Collection
The two brand collaborated with fragrance consultant Isabelle van Ingen to develop four scents.
Ambient Scent
Scentys is Innovating in Home Fragrance with an Eye to Sustainability
Scentys has been innovating and pushing the boundaries of the fragrance diffusion market since 2004. Starting with the fragrance capsule technology it patented, the French firm propose new and innovative solutions made with new materials.
Ambient Scent
Joya Studio Captures the Smell of Fireworks with Year of the Dragon Candle
When lit, sparks of firecrackers explode to reveal soft floral notes and earthy hints.
Ambient Scent
Gourmand Candles, Interactive Scent Activations, Sustainability & Odor-neutralizing Tech Lead Air Care Market Trends
See the latest collaborations and insights from fragrance industry leaders in the air care segment.
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