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Section: Flavor > Trends

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Editor's Note: Mint: Sweet, Pungent & Cool

The power of menthol is used to mask off notes of functional ingredients in oral care products and even develop a sense of confidence; as well as aid in digestion and even create indulgent flavor profiles when paired with other ingredients like chocolate, citrus or tea.

As a “close-to-nature” botanical, mint has the versatility to create many complex flavor pairings and has evolved to serve a variety of beverage formats.

Leveraging Mint Beverages to Meet Consumer Positive Nutrition Demands

How to capitalize on consumers seeking beverages that align with their personal wellness goals, while also providing exciting taste experiences.

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The Mint Condition in Oral Care

Much of the innovation in the area came in the way of active ingredients outside of the flavor, and flavor innovation itself was limited. More recently, however, it looks like the landscape is changing.

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Out of the Tube: Expanding Oral Care's Sensory Experience

Could a strategic shake-up in flavor development trigger some surprising effects in other olfactory product categories?

All Flavorcon 2018 photos sponsored by Millipore Sigma. To view more photos, visit the Perfumer & Flavorist Facebook here.

Creating Effective Global Flavors at Flavorcon Day 2

On Nov. 14, 2018, day two of Flavorcon examined popular flavors of tomorrow, technical considerations for creating flavors and novel flavor ingredients.

Mattucci is set to share insight on the current and upcoming trends in the flavor industry.

Meet Flavorcon 2021 Speaker: Mintel's Stephanie Mattucci

Mattucci is set to share insight on the current and upcoming trends in the flavor industry.

Cherry and Mint Flavors Popular in Confectionery Category

According to Innova’s market research, cherry is one of the five most popular fruit flavors for confectionery.

Oral Care Flavor Trends: Mint, Herbs and Fruit

Fresh, bright and clean. Around the globe, that’s what people want from oral care products—a fresh-feeling mouth, clean teeth and pleasant breath.

IFF Launches New Line of Proprietary Mint Flavors

International Flavors & Fragrances Inc. has launched a new line of proprietary mint flavors that delivers profiles of popular piperita oils.

Givaudan's Customer Foresight is said to be able to identify early indications about impending, future shifts that will impact the food and beverage industry.

Mintel and Givaudan Launch AI Foresight Flavor Platforms

Understand the nuances of these two novel artificial intelligence-based platforms.

From Cupuaçu to Clean, Mintel Predicts 2010 Flavor and Fragrance Trends

Six flavor and two fragrance trends predicted.

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Flavorcon 2018 Hosts Global Tastemakers in Atlantic City

The global flavor, food and beverage event brought together more than 550 attendees to discuss insights into ingredients, formulations, product development and consumer and market trends.

Forward Thinking: Mint Condition

Mint remains a staple in toothpaste and chewing gum as well as a seasonal favorite. This article reviews the current status of mint in the marketplace.

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Editor's Note: Mint’s New Story

Though having a history rooted in Greek mythology, mint was only recognized as a distinct species in the late 17th century and later became popular in flavored and fragranced products.

'Climate change will have a dramatic impact on interpersonal relationships as consumers realize the fragility of the planet,' Mintel notes. Indeed, 2023 has been a year of unprecedented climate events, capped off with reports that 2023 could be the hottest year on record.

Decoding Mintel's 2024 Trends

Trust, connection, value and uncertainty are at the heart of Mintel's newly released 2024 global consumer trend report.

Mintel Menu Insights Adds Non-commercial Foodservice Menus

Menus from hotels, colleges, universities, assisted living and senior centers, and convenience stores added to the Menu Insights database.

Consumers are also concerned about energy costs, which will lead them and retailers to increase their support for long-life, shelf-stable products that reduce the need for refrigeration or freezing.

Mintel: Global Food & Drink Trends 2024

Minimally processed food and drink that increases fruit and vegetable intake will win over consumers.

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Mint: The Free E-Book

Despite its cooling effects, mint is hot and getting hotter. But why? This free e-book, sponsored by Callisons, explains.

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